Open Loyalty - the BEST when you know what you're doing!
Rating: 10 out of 10
IncentivizedUse Cases and Deployment Scope
OpenLoyalty is a wonderful software with a well thought-out process. Understanding that most companies in need of a loyalty program would already have one or several computer systems in place, Open Loyalty is designed with the idea of handling and solving everything regarding loyalty: discounts, rewards, user levels, complex rules (such as being able to give special rewards to first-time users that earn more than a number of points on their first purchase), etc.
Pros
- Has a powerful API that makes it easy to integrate points, actions and rewards on any software
- Has a lot of experience in the loyalty realm, so every nuance and the special case is already thought of
- Allows for the implementation of loyalty programs for a number of scenarios: for consumers, employees, students, etc
- Has a well-proven solution for any POS solution out there!
Cons
- Many customers expect Open Loyalty to have an e-commerce interface. Maybe they could build a barebones interface to satisfy the rare customer that still doesn't have a CRM o ERP or equivalent in place
Likelihood to Recommend
The scenario where Open Loyalty is better suited is with a customer that has one and only one e-commerce site or equivalent. Many customers think it would be easy to customize Open Loyalty for multiple companies, using only one installation. This is difficult to Open Loyalty since different companies will have different rules, levels of rewards, etc, and that's not easily configured on Open Loyalty.
So, the price of OpenLoyalty for third-world countries is a little steep, making its acquisition possible only to large companies.
So, the price of OpenLoyalty for third-world countries is a little steep, making its acquisition possible only to large companies.
DV
Dario Vasconcelos
CEO / CTO in Corporate at Do{main} México (11-50 employees)
Vetted Review
3 years of experience