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What is OroCommerce?

OroCommerce is a B2B eCommerce platform for operating digital storefronts with customer-specific catalogs, pricing, buyer roles, requests for quote, ordering, invoicing, and payments. The platform supports complex business-account structures and multiple storefronts.

Key Capabilities

  • Catalog and pricing management: Organizations can manage customer-specific catalogs, price books, contract pricing, product bundles, order minimums, and account entitlements.
  • Quoting and order processing: Quote to Cash functions support requests for quote, configure-price-quote workflows, approvals, orders, invoices, payment collection, and transaction histories.
  • Customer records and sales activity: Built-in Customer Relationship Management (CRM) functions track accounts, contacts, leads, opportunities, contracts, sales activities, and customer interactions.
  • Marketplace operations: OroCommerce Marketplace supports vendor onboarding, multi-vendor catalogs, buyer and seller relationships, combined orders, and marketplace order workflows.
  • Content and product data: The platform includes content-management, product-information, digital-asset, search, personalization, and merchandising capabilities for storefronts and buyer portals.
  • Integration and deployment: OroCommerce provides application programming interfaces, ERP integrations, workflow configuration, and cloud, hybrid, or on-premises deployment options.

Audience & Use Cases

  • Audience: B2B manufacturers, distributors, wholesalers, industrial suppliers, and organizations that sell complex products or services through customer-specific buying workflows.
  • Use Case: OroCommerce supports organizations that need to combine self-service purchasing with sales-assisted quoting, negotiated pricing, account management, order processing, invoicing, and payment workflows.

Technical Specifications

  • Commerce functions: Catalogs, customer-specific pricing, buyer portals, requests for quote, orders, invoicing, and payments.
  • Sales functions: Accounts, contacts, leads, opportunities, contracts, activities, dashboards, and reporting.
  • Integration model: API-first architecture with ERP, payment-provider, and CRM integrations.
  • Deployment: Cloud, hybrid, and on-premises options.

Categories & Use Cases

Media

Screenshot of sales order automation
Screenshot of Integrated CRM
Screenshot of self-service tools, customer portal, quick order forms
Screenshot of workflow automation

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Screenshot of sales order automation

Who Buys & Uses OroCommerce