TrustRadius: an HG Insights company

Planable

Score8.5 out of 10

8 Reviews and Ratings

Top Performing Features

+10%

Content planning and scheduling

Users can easily plan content and schedule posts to various social media channels and profiles from one interface.

Cat avg: 9.1

+23%

Content optimization

The tool can suggest content, as well as the best days and times for content publication and customer engagement.

Cat avg: 8.1

+19%

Workflow management

Users can share assets through asset libraries, assign tasks, and approve or edits posts through the tool’s interface.

Cat avg: 8.4

+14%

Twitter

The software allows users to monitor, publish and respond via Twitter.

Cat avg: 8.8

Worst Performing Features

+14%

Facebook

The software allows users to monitor, publish and respond via Facebook.

Cat avg: 8.8

+18%

LinkedIn

The software allows users to monitor, publish and respond via LinkedIn, including Groups.

Cat avg: 8.5

+15%

Google+

The software allows users to monitor, publish and respond via Google+.

Cat avg: 8.7

Planable Features from Reviews

Publishing

Scheduling posts to various social media channels and profiles from one interface.

10+19%
  • Content planning and scheduling

    Users can easily plan content and schedule posts to various social media channels and profiles from one interface.

    Category average: 9.1

  • Content optimization

    The tool can suggest content, as well as the best days and times for content publication and customer engagement.

    Category average: 8.1

  • Workflow management

    Users can share assets through asset libraries, assign tasks, and approve or edits posts through the tool’s interface.

    Category average: 8.4

Channel coverage/integration

Effective integration with social media networks, including the ability to monitor, publish and respond.

10+18%
  • Twitter

    The software allows users to monitor, publish and respond via Twitter.

    Category average: 8.8

  • Facebook

    The software allows users to monitor, publish and respond via Facebook.

    Category average: 8.8

  • LinkedIn

    The software allows users to monitor, publish and respond via LinkedIn, including Groups.

    Category average: 8.5

  • Google+

    The software allows users to monitor, publish and respond via Google+.

    Category average: 8.7

  • Instagram

    The software allows users to monitor, publish and respond via Instagram.

    Category average: 8.9

  • Pinterest

    The software allows users to monitor, publish and respond via Pinterest.

    Category average: 7.5

Account management

Users can manage access to multiple social media accounts.

10+19%
  • Mobile access

    Users can effectively use the software through a mobile or tablet device.

    Category average: 8.3

Planable Features from the Vendor

Listening/monitoring

Vendor-reviewed
  • Filtering out noise/spam

    Users can filter out irrelevant search results through excluded keyword terms and other measures.

  • Sentiment analysis

    The tool offers natural language processing to automatically assign positive, negative or neutral sentiment to each post. Users often have the ability to manually change the sentiment.

  • Broad channel coverage

    The tool monitors multiple social channels, as well as blogs, forums, news sites and other websites.

Publishing

Vendor-reviewed
  • Content planning and scheduling

    Users can easily plan content and schedule posts to various social media channels and profiles from one interface.

  • Content optimization

    The tool can suggest content, as well as the best days and times for content publication and customer engagement.

  • Workflow management

    Users can share assets through asset libraries, assign tasks, and approve or edits posts through the tool’s interface.

Marketing

Vendor-reviewed
  • Content marketing

    Users can discover content from social media conversations and leverage it in marketing materials.

  • Campaigns and promotions

    Users can create campaigns on social media channels, such as contests, sweepstakes, apps, tabs and quizzes.

Channel coverage/integration

Vendor-reviewed
  • Twitter

    The software allows users to monitor, publish and respond via Twitter.

  • Facebook

    The software allows users to monitor, publish and respond via Facebook.

  • LinkedIn

    The software allows users to monitor, publish and respond via LinkedIn, including Groups.

  • Instagram

    The software allows users to monitor, publish and respond via Instagram.

  • Pinterest

    The software allows users to monitor, publish and respond via Pinterest.

  • YouTube

    The software allows users to monitor, publish and respond via YouTube.

Reporting/analytics

Vendor-reviewed
  • Campaign success analytics

    Users can analyze the success of campaigns through metrics such as likes, shares, retweets, followers, clicks and conversions.

  • Real-time tracking

    The tool tracks mentions and comments in real-time.

  • Competitor analysis

    Users can compare themselves to competitors based on brand mentions, customer engagement and sentiment.

Account management

Vendor-reviewed
  • Role-based user permissions & privileges

    Permissions to perform actions or access social accounts are assigned to roles, which are then assigned to users, reducing complexity of administration.

  • Mobile access

    Users can effectively use the software through a mobile or tablet device.