What is Selfnamed?
Selfnamed is a platform for on-demand skincare production that enables online businesses, retailers, beauty professionals, and creators to launch custom skincare brands without upfront risk. With no minimum order requirements, brands can scale at their own pace while accessing ready-made, EU-compliant formulas. An online editor allows users to design fully branded packaging, while integrated dropshipping ensures fulfillment directly to customers.
With facilities in both the US and EU, Selfnamed supports fast and reliable delivery across markets. This model allows brands to test the market, expand product lines, and grow without the burden of inventory or upfront investment.