SmartScout Gets the Job Done!
Use Cases and Deployment Scope
I use SmartScout daily to do back-end research on brands, locate future targets, qualify targets etc.
It's an amazing tool to research brand market share, see the competitors, back-end keywords brand capitalizes on, revenue by month, year, trailing 12-month revenue and much more. Many times, when I talk with the brand, we know more about them then they do about self.
Pros
- Market share analysis
- Competitor analysis
- Revenue analysis
Cons
- Numbers not always 100% accurate
- Query search could be improved
- Some brands do not show up
Likelihood to Recommend
If your target client or active client sells on Amazon it's a game changer. You will come to the table as a brand expert if you utilize search engine prior to client interaction. In sales and marketing, it's our go to tool. I use it to craft professional brand market share analysis as "lead magnet" with great success.
