Name: Stape
Author: Stape

Help Desk

Web and Video Conferencing

Customer Support

Accessibility Testing

Virtual Reality

Development

Attendance Tracking

Career Center

Online Proctoring Software

Education

Business Intelligence (BI)

Collaboration

Enterprise

Accounting

Cryptocurrency Mining

Payment Hubs

SaaS Spend Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

API Design

Change and Configuration Management

Cloud Storage

Data Center Power

Desktop Management

Digital Experience Monitoring (DEM)

Disaster Recovery

Enterprise Flash Array Storage

Enterprise Service Bus

Fraud Detection

Hosted Virtual Desktop

IT Operations Analytics

Identity Management

Integration Platform as a Service (iPaaS)

Managed Security Service

Message Oriented Middleware

Modular Storage Area Network (SAN)

Network Performance Monitoring

Open-Source Database

Phishing Detection and Response

Runtime Application Self-Protection

SSL Certificate

Storage Area Network

Virtualization Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Direct Mail Automation

Email Marketing

Identity Resolution

Intent Data

Marketing Automation

Mobile Marketing

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales Content Management

Sales Intelligence

Sales

Catering

Clinical Trial Management

Equation Editors

Insurance Policy Administration Systems

Interior Design

Law Practice Management

Mental Health

Nonprofit Advocacy

Online Voting

Practice Management

Public Transportation

Retail Management

Vertical-Specific

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Overview

Pricing

ProductDemos

Features

ProductDetails

Comparisons

ReviewsAndRatings

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Auxesis Infotech

IT Professional Services

Auxesis Infotech Pvt. Ltd.

From Google, the Google Tag Manager is a tag management application that facilitates creating, embedding, and updating tags across websites and mobile apps, thus gaining the benefits of data standardization and speed of deployment. Google touts an agency friendly system with multiple user access, and tools to improve tags performance like debugging, and rules, macros or automated tag firing. The Google Tag Manager also integrates with Google product DoubleClick. Moreover, Google Tag Manager is free.

Google Tag Manager

Likelihood to Recommend

Likelihood to Renew

Availability

Usability

Support Rating

Online Training

Implementation Rating

Security

Tag Management

Data Management & Integrity

Role-based user permissions

Tag library

Tag variable mapping

Ease of writing custom tags

Rules-driven tag execution

Tag performance monitoring

Page load times

Mobile app tagging

Event tracking

Mobile event tracking

Data distribution management

Universal data layer

Automated error checking

Library of JavaScript extensions

As an official Shopify Plus and Facebook Marketing Partner, Elevar, headquartered in Charleston, aims to bridge the gap between marketers and engineers with some of the fastest growing brands. Chances are if there is a problem to solve with analytics and marketing tags, Elevar helps to fix it.

Elevar

Meta Pixel (formerly Facebook Pixel) adds a piece of code to a website that lets the user measure, optimize and build audiences for ad campaigns.

Meta Pixel

Stape

Web analytics is the process of analyzing the behavior of visitors to a Web site. The use of Web analytics enables a business to attract more visitors, retain or attract new customers for goods or services, or increase the dollar volume each customer spends.

Web Analytic features such as SEO tracking, user engagement tracking, pageview tracking, and behavior analysis.

Traffic Reporting

This feature enables users to understand how many individuals are visiting their website, the sources from which they've arrived, and what time they are most likely to visit.

Lead Conversion Tracking

This tool allows you to follow a user's path through your website until they complete a certain action, like making a purchase or signing up for a newsletter, enabling you to understand what leads to conversions.

Behavior Analysis

This feature helps analyze and make sense of user patterns such as the actions users take on the website, including clicking on different pages, filling out forms, or how long they stay on a particular page.

Bounce Rate Measurement

This feature measures the number of users who visit only one page on your website before leaving, helping to identify issues with content quality or website design.

Device and Browser Reporting

This enables an overview of the type of devices or browsers users are using to access your website, helping in improving website design, usability, and visibility.

Pageview Tracking

A feature that records and provides data on a specific page's popularity and the number of times it has been viewed by users.

Event Tracking

This enables the tracking of specific actions or 'events' on your website, such as button clicks, form submissions, and engagement with other interactive elements.

Reporting in real-time

This feature provides immediate data and analysis about web traffic and user behavior, facilitating real-time decision making.

Referral Source Tracking

This feature tracks the original source of your web traffic, informing you where your users are coming to your site from whether it be through other websites, social media, etc.

Customizable Dashboards

This feature allows users to personalize their view of data and reports to focus on specific metrics that best fit their business needs.

Reviews

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

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