Highly recommended for ease of use and deliverability of potential
Rating: 10 out of 10
Use Cases and Deployment Scope
SwiftERM is a totally automatic email marketing system that runs perpetually in the background of our website. We use it in addition to MailChimp. It analyses every impression and purchase our consumers make on the site and uses a predictive analytics algorithm to calculate their next most likely purchase, from which it populates a different type of email and sends it. We don't need to employ anyone to run it as it is 100% automatic. It generates around 22.78% of our total online turnover.
Pros
- Automatic email marketing
- Predictive analytics
- Publicises our Trustpilot product ratings
Cons
- Introduce an SMS version
- Making the reporting system more idiotproof
Likelihood to Recommend
SwiftERM only works on specific ecommerce platforms including Magento, Shopify, Woo Commerce, and Opencart. It is intended for regular communication with consumers who visit that retailers site more often. so it works well for food and drink, fashion and pet food etc. People selling beds or something which you buy less frequently would get lower returns.
TT
Tony Troth
Managing Director in Corporate at Fishfriend (1-10 employees)
Vetted Review
6 years of experience