Great Asset!
Updated April 26, 2022

Great Asset!

Jack Eizenhafer | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Modules Used

  • Marketo Analytics
  • Marketo Web Personalization

Overall Satisfaction with Adobe Marketo Engage

I used it to learn about Marketo through the training videos, found out about the Adobe Summit, and use it for Analytics for work.
  • Organized well.
  • Is very adaptable to company and job function.
  • Offers a variety of tools.
  • Runs slow sometimes.
  • Is changing so often that it is difficult to ever become an expert on it.
  • Isn't thorough enough.

Do you think Adobe Marketo Engage delivers good value for the price?

Not sure

Are you happy with Adobe Marketo Engage's feature set?

Yes

Did Adobe Marketo Engage live up to sales and marketing promises?

Yes

Did implementation of Adobe Marketo Engage go as expected?

Yes

Would you buy Adobe Marketo Engage again?

Yes

It is easy to work with other employees on the same project at the same time.

Adobe Marketo Engage Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
7
Ability to test dynamic content
7
Landing pages
7
A/B testing
10
Mobile optimization
6
Email deliverability reporting
9
List management
6
Triggered drip sequences
7
Lead nurturing
Not Rated
Lead scoring and grading
7
Data quality management
7
Automated sales alerts and tasks
8
Calendaring
9
Event/webinar marketing
7
Social sharing and campaigns
Not Rated
Dashboards
8
Standard reports
7
Custom reports
7
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
8
Integration with Salesforce.com
8
Integration with Microsoft Dynamics CRM
8
Integration with SugarCRM
Not Rated

Using Adobe Marketo Engage

  • Better insight to email performance.
  • Works well with salesforce.
  • Better insight into database.

Adobe Marketo Engage Support

They are usually very responsive with tickets and when my company has questions on things that are not working well.

Using Adobe Marketo Engage

It is pretty easy to navigate, the only thing that gets challenging is when the software is making changes and adding new features shortly after I am starting to get a hang of the old process.