AT Internet has great support and respect for user privacy
April 14, 2020

AT Internet has great support and respect for user privacy

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with AT Internet

AT Internet is being used across the departments of my client (La Banque Postale). Today it addresses problems of user behavior on the website, such as conversion rate from one step of a funnel to the next, or bounce rates on a variety of landing pages.

Pros

  • Privacy of user data (especially compared to Google Analytics), everything stays in Europe.
  • Easy to use, intuitive interface.
  • Amazing support.

Cons

  • More respect of their own timeline (DQY v3 has been in beta for a long time).
  • Multi site analysis is difficult (but this is improving).
  • Some functionalities still have horrible UI (especially things in configurations).
  • Could have more user freedom. I have to contact the support for some things which I should be able to do myself (even if support is amazing and very quick).
  • AT Internet helps us identify problems on our website.
  • AT Internet helps us pilot our ad spending.
AT Internet support is fast to answer, always has an answer, and in the rare cases when I wanted to do something so convoluted that there was no way AT Internet could do it, the support still found a workaround that could give me the metric I was interested in.
AT Internet is as easy to use as GA, if not more. AT Internet has a much higher respect for user data privacy than Google does and won't use it for advertising. Data stays in Europe which, given how the US has little respect for user privacy and given how unpredictable their policy is. This is a plus.
Well suited:
- Wherever there is a high concern for customer data security (banking sector)
- Media sector, since AT Internet is not an advertiser (unlike Google)
- Companies where many of the people who will be expected to use the web analytics tool have no web analytics experience because the interface is easy to use and the support can help less qualified users.

Less appropriate :
- Power users who like to dig deep into datasets (although I believe DQY v3 will change that).
- Advertising teams: Google Analytics integration with the whole Google suite (Google Ads, D&V360, etc) makes it unbeatable.
- Very recent startups: Google Analytics is free to start with, which is very difficult to beat.

Comments

More Reviews of Piano Analytics