Using Clay Daily
September 18, 2025

Using Clay Daily

Marijn Kouw | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Pro

Overall Satisfaction with Clay

As a B2B marketing agency we use Clay on a daily basis for pretty much all of our clients. From data enrichment to CRM cleaning and personalized outreach. It's great to have a centralized place for all of this, Clay has saved us a ton of manual work and has improved the quality of work we can deliver.

Pros

  • Data enrichment
  • AI Research
  • Data cleaning
  • Personalised copywriting

Cons

  • Speed and stability
  • Direct integration with GPT's
  • Better dataquality
  • Saving time on manual research
  • Personalised copywriting
It has a bit of a learning curve but with the amount of possibilities it has I think it's inevitable for it not to have that. Once you get used to it its very user friendly.

Do you think Clay delivers good value for the price?

Yes

Are you happy with Clay's feature set?

Yes

Did Clay live up to sales and marketing promises?

Yes

Did implementation of Clay go as expected?

Yes

Would you buy Clay again?

Yes

If you are working with big datasets or a large TAM it's an essential tool. If you have a very small TAM <100 maybe it's not as relevant.

Clay Feature Ratings

Advanced search
8
Identification of new leads
7
List quality
8
List upload/download
9
Load time/data access
6
Contact information
9
Company information
9
Industry information
8
Lead qualification process
9
Salesforce integration
Not Rated
Company/business profiles
8
Data hygiene
8
Sales email templates
8

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