Bloomreach - a nearly perfect CDP platform
April 29, 2021

Bloomreach - a nearly perfect CDP platform

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Exponea (acquired by Bloomreach)

Bloomreach is being
used extensively. We use it to manage almost all of our marketing
campaigns - including email, ads (Google, Facebook, etc). It is also used to
manage the customer life cycle - to indicate the situation of the customer in
the purchase funnel. And last but not
least - used for smart analytics to improve conversion and ongoing campaigns
  • Email Campaign Automation.
  • Smart analytics for email campaigns and in general.
  • Customer data management.
  • Extraordinary customer support.
  • UI is not always as intuitive as it could be.
  • Many features sometimes cause slight bugs - never a blocker, but are sometimes a nuisance.
  • Definitely a positive impact on revenue.
  • Ease of marketing campaign automation.
It's extremely comprehensive, full of useful features.
Not a 10/10 because of UI not being as intuitive as it could be and minor bugs due to the high volume of features.
The support team is absolutely incredible. Very knowledgeable, answers quickly and follows through on requests far beyond the call of duty.
I did not set up the product from the get go, but was a part of setting up various new fields of interest in Bloomreach.
The process was rather quick and we could quickly integrate with Bloomreach and start initiating campaigns.

Do you think Bloomreach Commerce Experience Cloud delivers good value for the price?

Yes

Are you happy with Bloomreach Commerce Experience Cloud's feature set?

Yes

Did Bloomreach Commerce Experience Cloud live up to sales and marketing promises?

Yes

Did implementation of Bloomreach Commerce Experience Cloud go as expected?

I wasn't involved with the implementation phase

Would you buy Bloomreach Commerce Experience Cloud again?

Yes

It's well suited for managing customer data, email campaign and campaign automation in general. Smart analytics on user data and campaigns.