Item: HG Insights Platform
Rating: 9
Author: Verified User

Overall Satisfaction with HG Insights Platform

Use Cases and Deployment Scope

I use data from the HG Insights Platform to establish a unified foundation for building product, sales, and marketing analyses that drive GTM programs at a higher velocity than would otherwise be possible.

Pros and Cons

Pros

Firmographic information
Technographic informaiton
Customer support

Cons

I would like to have more detailed information on Sovereign owned Enterprises
More information on the number of assets a company owns or manages

Return on Investment

Improved marketing campaigns
Market sizing analysis

HG Insights Data Quality

Data from the HG Insights Platform has enabled a unified propensity and targeting analysis for use by Product, Marketing, and Sales.

Usability

I think using HG Insights Platform is easy and intuitive

Key Insights

Do you think HG Insights Platform delivers good value for the price?

Yes

Are you happy with HG Insights Platform's feature set?

Yes

Did HG Insights Platform live up to sales and marketing promises?

Yes

Did implementation of HG Insights Platform go as expected?

Yes

Would you buy HG Insights Platform again?

Yes

Likelihood to Recommend

I think HG Insights Platform gets a nine out of ten for GTM Planning and TAM/SAM/SOM analysis

HG Insights Platform Feature Ratings

Comments

Please log in to join the conversation

HG Insights Platform enabled a unified propensity and targeting analysis