ION is our go-to tool for creating interactive content
January 29, 2016

ION is our go-to tool for creating interactive content

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with ion interactive

Before ION we developed interactive content by hand, this took time and money. ION has assisted us in decreasing development time for interactive content, effectively increasing our ROI on projects that include interactive content. This tool is primarily used by our Creative and Technology Departments. As an agency, ION is great for multi-client/multi-project scenarios. With the use of themes and micro-themes, we are able to quickly create a thoroughly engaging content piece that stays on-brand quickly, and efficiently.
  • Staying on-brand with ION Themes.
  • Quick, efficient builds with very modular styles.
  • Great UI, easy to use and really takes the coding out of developing.
  • Mobile. There is a lot of showing/hiding entire sections to make things work right on mobile.
  • Sometimes inserting a new element can be tricky. It'd be nice if we could drag a new element from the palette directly into the "List" view.
  • Undo only allows you to go back a single change. A real undo would be nice, possibly with CTRL/CMD+Z as a keyboard shortcut.
  • Speaking of keyboard shortcuts, those would be an incredible addition.
  • Decreased development time has led to a positive impact on ROI.
  • The learning curve was not dramatic, but did have an impact on ROI in a slightly negative way.
  • Extremely helpful customer service leads to less down time, therefore, positively effecting ROI.
I have not used a product similar to ION before. Past interactive pieces have been hand coded.
ion interactive (ION) is great in almost every scenario. I actually do not see a use case for not using ION when creating interactive content.

Ion, by Rock Content Feature Ratings

Content collaboration
Content hub
Forms / Gated content
Embedded CTAs
Content distribution
Content promotion
Content automation
Audience profiling and targeting
Closed-loop tracking and reporting
Content performance analytics
Campaign optimization dashboard