Flexible platform, great customer support
January 29, 2016

Flexible platform, great customer support

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with ion interactive

Our marketing team has used ion interactive for the last year for building landing pages for SEM, CPC, and traditional marketing campaigns. ion interactive has allowed us to launch campaigns more effectively and efficiently.
  • ion interactive provides thorough customer training on their platform as well as offers services that allow non-technical users to be more effective.
  • Easy to use, easy to learn tool that has a lot of flexibility.
  • Works great with Marketo.
  • It would be nice to be able to build more interactive content as a user.
  • Ability to reverse out of changes.
  • Optimizing landing pages for better lead conversion.
  • Flexibility to get a landing page published more efficiently, which has allowed us to do more with less people involved.
Styled Marketo landing pages need to be outsourced to a designer and HTML writer, ion interactive has allowed us to create pages that mirror the look and feel of our website while giving us the flexibility to optimize.
For our team, ion interactive has worked really well for building a large volume of landing pages that have slight variations. We tend to stick to similar templates and swap out content, repurposing the pages over and over. Building a new page from scratch can take some time.

Ion, by Rock Content Feature Ratings

Content collaboration
Content hub
Forms / Gated content
Embedded CTAs
Content distribution
Content promotion
Content automation
Audience profiling and targeting
Not Rated
Closed-loop tracking and reporting
Not Rated
Content performance analytics
Campaign optimization dashboard