On the Ball--LiveBall Performs When You Need it Most.
November 15, 2013
On the Ball--LiveBall Performs When You Need it Most.
Score 10 out of 10
Vetted Review
Overall Satisfaction
- The multiplicity of options is amazing. Anything and everything you want or need is right at your fingertips.
- The customer service and interaction is beyond any other company I have ever worked with. If I had a question, concern or just needed guidance, they were always more than happy to help.
- The end results always look very impressive.
- It is very complex. To get to the final product, you must be able to patiently navigate while imputing a lot of information.
- It is quite time consuming. To get to the page I need, it takes a lot of digging, imputting, and trial and error.
- A great ROI is that we have a lower bounce rate on our ads. We have issues with people making assumptions about the kind of business we do but with LiveBall the decrease on bounce rate has helped introduce more people to our company.
- With LiveBall, we've been able to test out different layouts for ads which has helped increase interest in our company.
Product Usage
3 - We have two individuals from Marketing and one from the Customer Relationship department.
2 - The main group of individuals working with LiveBall live within different departments. One, the Digital Marketing Strategist and the other is a Business Analyst with the Customer Relations department. By providing input from both individuals, our use of the LiveBall platform expands encompassing multiple perspectives regarding advertisements and our customers. It is nice to have multiple log-in capabilities with LiveBall.
- Advertisements
- Research on bounce rate
- Research on advertisement layout opportunties
- Advertisement capabilities and functionality.
- The research that has been able to come out of using LiveBall is amazing. Instead of being locked into one particular advertisement, we've been able to go into the various designs and see which one is performing more efficiently. It helps receive feedback from customers without bothering them for details.
- Dynamic content is our biggest obstacle and opportunity. If we are able to utilize it, we will able to reach our diverse customer base on an individualized level. I am excited to see how this concept will play out in the future when using LiveBall.
Evaluation and Selection
- Price
- Product Features
- Product Reputation
- Vendor Reputation
- Third-party Reviews
Prepare questions before hand about product usage and average time spend creating dynamic advertisements.
Implementation
Change management was minimal
- Getting use to the complexity of the product.
Support
Pros | Cons |
---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
No - We are a nonprofit and cannot afford to pay for it.
Yes - It was resolved quickly and effectively.
I can't provide a single time because it happens every single time. Ion Interactive provide some of the best support I have received while using an outside product in a long time. Ion Interactive is quick to respond, engaging, insightful, and patient for when I need the time to understand. I enjoy the thorough, helpful support.
Usability
Pros | Cons |
---|---|
Like to use Well integrated Consistent | Difficult to use Requires technical support Lots to learn |
- The preview function
- The dynamic content option
- The particularity of the information/code needed to create the product.
- The digging it takes to get to the actual area in which I create the product.