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Marketo is great!
August 10, 2015

Marketo is great!

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Software Version

Standard

Modules Used

  • Marketo Lead Management
  • Marketo Sales Insight

Overall Satisfaction with Marketo

Marketo is a great product that makes it easy to manage our communications and monitor the success of various marketing and customer marketing campaigns.
  • Manage communications
  • Track links and email performance
  • User-friendliness
  • Positive: easy to track engagement
N/A
Not available
B2B
Marketo is very suitable to track and manage campaigns.

Adobe Marketo Engage Feature Ratings

5.5
WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
4
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
7
List management
Not Rated
Triggered drip sequences
Not Rated
Not Rated
Lead nurturing automation
Not Rated
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Not Rated
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
8.0
Dashboards
Not Rated
Standard reports
8
Custom reports
8
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated