Marketo Review
Updated October 26, 2018
Marketo Review
Score 9 out of 10
Vetted Review
Verified User
Software Version
Standard
Modules Used
- Marketo Lead Management
- Marketo Sales Insight
Overall Satisfaction with Marketo
We use Marketo everyday. It helps us manage leads, execute lead gen campaigns and communicate better with our customers. We use it exclusively in the Marketing department, however it's integration with Salesforce sales gain visibility into campaigns we are running.
- Powerful and customizable
- Fairly easy for a beginner to use and learn
- Great community and support resources
- Certification process
- Product Launches
- Lead Management
- Prospecting / New Business
We are using Marketo to run our prospect programs, engagement nurture programs, events and to communicate and up-sell to existing customers.
- no applicable
- n/a
Marketo is the only marketing automation tool I have used.
100,000 to 250,000
Adobe Marketo Engage Feature Ratings
Using Marketo
- Faster lead conversion
- More detailed lead data
- Increased employee efficiency