Marketo Review
Updated October 16, 2017
Marketo Review
Score 10 out of 10
Vetted Review
Verified User
Software Version
Global Enterprise
Modules Used
- Marketo Lead Management
- Marketo Sales Insight
- Marketo Revenue Cycle Analytics
- Marketo Real-Time Analytics
Overall Satisfaction with Marketo
We use Marketo as our entire lead generation engine. The functions that we use are lead scoring, Sales Insights, and nurtures. Our sales folks can drop leads in to nurtures via Sales Insights that integrated with Salesforce. This helps with alignment and also allows sales folks to add people to nurtures.
- Nurturing
- Scoring
- Templates for emails
- Dynamic Content
- Segmentation
- Landing Page editor. It is really nice, but it'd be nice to have an interface refresh.
- Scoring could be easier.
- Product Launches
- Lead Management
- Prospecting / New Business
250,000 to 1 million