Overall Satisfaction with Marketo
- Marketo is exclusively used by the Marketing Department
- Our primary use is for email communications
- I really enjoy the nurture/engagement programs. It makes it really easy to keep our audience engaged with our content.
- Email management
- Managing and collecting data
- The interface is a bit clunky and could be more user-friendly
- The analytics portion isn't as robust as I'd like it.
- Product Launches
- Upsell
- Customer Service
- Prospecting / New Business
Product Launches & Upsell - Generating new leads and increase revenue with existing customers
Customer Service - To keep our customers engaged with our product and brand
Prospecting/New Business - Generate new leads
Customer Service - To keep our customers engaged with our product and brand
Prospecting/New Business - Generate new leads
100,000 to 250,000