NetBase is great for insight development from earned conversation
December 01, 2014
NetBase is great for insight development from earned conversation
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with NetBase
NetBase is being used for consumer insight development and crisis monitoring.
- Great phrase clouds vs just word clouds.
- Very easy to "dig deeper" into issues. You can see what spiked and quickly evaluate who and what drove that conversation.
- It takes a bit of time to get all the filters and queries set up.
- Being able to build very customized and flexible dashboards saves a ton of human time increasing the return.
3 - Insight development