Great product
October 05, 2021

Great product

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Oracle CX Marketing (formerly Oracle Marketing Cloud)

We have mostly used Oracle CX marketing for its email marketing capabilities and for testing landing pages via email. It has very many automation capabilities, which helps to save us time. This tool also helps make reporting super easy. It is used by a lot of our organization.
  • Email marketing
  • Reporting
  • Support
  • Automation
  • Definitely expensive
  • UI is a bit cluttered and could be improved
  • Constantly changing, so need to keep up with the latest version - this is both good and bad
It is very scalable and especially capable at larger marketing size, it has a variety of different features and functionality, and it is constantly being improved and updated.

Do you think Oracle CX Marketing delivers good value for the price?

Yes

Are you happy with Oracle CX Marketing's feature set?

Yes

Did Oracle CX Marketing live up to sales and marketing promises?

Yes

Did implementation of Oracle CX Marketing go as expected?

Yes

Would you buy Oracle CX Marketing again?

Yes

  • Has helped us market better
  • Reach more individuals and do a better job at doing so
  • Complete marketing tasks in less time
  • Automate a lot of work
There are not a lot of other options out there that are as robust as Oracle CX Marketing. Typically we would have to use at least several companies' software to be able to have similar functionality.
Especially useful if you are going to utilize automation and options from automation. If you are not, there may be other options out there.

Oracle CX Marketing Feature Ratings

WYSIWYG email editor
9
Dynamic content
8
Ability to test dynamic content
9
Landing pages
9
A/B testing
8
Mobile optimization
8
Email deliverability reporting
8
List management
8
Triggered drip sequences
9
Lead nurturing
Not Rated
Lead scoring and grading
7
Data quality management
8
Automated sales alerts and tasks
8
Calendaring
7
Event/webinar marketing
9
Social sharing and campaigns
8
Social profile integration
8
Dashboards
8
Standard reports
9
Custom reports
9
API
9
Role-based workflow & approvals
8
Customizability
9
Integration with Salesforce.com
8
Integration with Microsoft Dynamics CRM
9
Integration with SugarCRM
9