Using Eloqua for large-scale campaigns
October 05, 2021
Using Eloqua for large-scale campaigns
Modules Used
- CX Content
- Oracle Advertising and Customer Experience
Overall Satisfaction with Oracle CX Marketing (formerly Oracle Marketing Cloud)
Oracle CX Marketing is used by specific departments in our organization. The platform helps to unify all prospects and customer marketing signals in a single view. It helps with gauging real-time performances and also helps in retaining customer loyalty.
- Real-time performance measurement
- Cross-channel marketing
- Critical campaign can be handled smoothly
- The price is expensive as compared to other options
- Long implementation process
- The sync time between the platform and the CRM is slow at times
Do you think Oracle CX Marketing (formerly Oracle Marketing Cloud) delivers good value for the price?
Yes
Are you happy with Oracle CX Marketing (formerly Oracle Marketing Cloud)'s feature set?
Yes
Did Oracle CX Marketing (formerly Oracle Marketing Cloud) live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Oracle CX Marketing (formerly Oracle Marketing Cloud) go as expected?
Yes
Would you buy Oracle CX Marketing (formerly Oracle Marketing Cloud) again?
Yes
- Eloqua is fully integrated with other systems within our organization.
- Reviewing, editing, uploading, and deleting content is simple.
- The platform is easy to use and manage.
Can process huge volumes of data really well-facilitated cookie-based interest-based advertising.
- In-house
It was an in-house implementation