Pardot - Simple and Powerful
September 26, 2014

Pardot - Simple and Powerful

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Pardot Marketing Automation

Pardot Marketing Automation is being used in our sales and marketing department. It solves the issue of creating easy and seamless drip campaigns and can also be used for customer onboarding. It also gives us insight into our customers and what they are searching for. It allows us to get them the information that they need to make a decision about our product.
  • The drip campaign functionality is very strong
  • The e-mail integration is easy to use
  • The CRM integration was seamless and simple
  • I would have liked to see more visibility into what consumers are using the website for
  • This product has a positive impact on our ROI by creating more touch points with prospects
  • It helps us focus our tradeshow efforts
  • Positive impact on webinar attendance
I have used similar products but none of them have the same rich set of features and reporting capabilities.
I plan on continuing use of this product for years to come.
The product is fantastic for creating marketing drip campaigns and easily automates the e-mail process and formatting. It only took us sixty days to implement and the staff was amazing.