Item: Pointerpro
Rating: 7
Author: Verified User

Overall Satisfaction with Pointerpro

Use Cases and Deployment Scope

We wanted a self-serve diagnostic experience for our prospects. We use Pointerpro to power a sales diagnostic tool, that auto generates a downloadable report for prospects, acting as a top-of-funnel engagement and qualification tool for our Sales team.
The platform has helped us to design and generate visual reports. It's also integrated with our CRM (HubSpot).

Pros and Cons

Pros

Customisable questions
Flexible and conditional scoring
Customisable report

Cons

Ease of use
Onboarding process
Reporting insights are poor

Return on Investment

Productisation of a previously manual capability
Increased quality for sales conversations
Lead magnet

Usability

Pointerpro is quite complex and cumbersome to use. We have required a lot of help from customer service and technical support, for the initial setup. They do the first assessment for you, which is very handy.
The ability to produce a branded, downloadable report immediately on completion, without manual intervention, is genuinely useful
The integration with our CRM took a long time and added friction to the setup.

Key Insights

Do you think Pointerpro delivers good value for the price?

Yes

Are you happy with Pointerpro's feature set?

Yes

Did Pointerpro live up to sales and marketing promises?

Did implementation of Pointerpro go as expected?

Would you buy Pointerpro again?

Yes

Likelihood to Recommend

Well suited for:
-Scalable lead generation with instant value delivery (removing the need for a human to manually produce output per prospect)
-Repeatable consulting deliverables

Less appropriate for:
-highly bespoke engagements

Comments

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Great platform not easy to use