PRWeb gets the job done when you can't house a PR team!
Overall Satisfaction with PRWeb
PRWeb is used by our Marketing Department to push out press releases and important news. We use it to reach outside of our organization, and we do not have a PR team here. We don't have time to call local stations and try to pursue media, so this is the best way for us to get our information out. It is quick and efficient, but not as meaningful as being featured on local news.
Pros
- Broadens our reach.
- Relatively quick and streamlined.
- We can get decent data back.
Cons
- Relatively expensive.
- There's a good chance our story will be hard to find.
- Not very meaningful at times.
- Hard to determine ROI with this product, as people aren't directly saying they found us on the site.
- PRWeb is the best way to distribute our news and build brand awareness.
- Allows our team to work efficiently.
We aren't using any other products similar to PRWEB, besides local media when we can attain it.
Comments
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