Great tool to for management of Sales workflows.
April 27, 2022

Great tool to for management of Sales workflows.

Shubham Rawat | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Data Cloud for Marketing

Overall Satisfaction with Salesforce Marketing Cloud

It solves lots of problems for our business such as 1. Easy to create reports, save those reports and transfer this data from salesforce to SalesLoft. 2. We can easily see a number of demo schedules delivered by the sales team. 3. It is a great tool to do lead, account, contact, and sales opportunity management.

Pros

  • This tool is very user friendly.
  • The UI and UX of the software are really attractive and easy to navigate throughout the software.
  • Two-factor authentication.

Cons

  • Lightning salesforce is not at all user-friendly and confusing as compared to the classic version.
  • There is so much to offer by Salesforce that sometimes it is difficult to start the day to solve the actual problem statement. Dashboards are intuitive but extreme planning should be there before starting your day.
  • ROI is really good for this product as we are able to make a lot of new business through this software.
  • Negative impact - I would say that they can work on their pricing strategy as their price is really high compared to their competitors.
We find lots of challenges while using Pipedrive such as 1. Integrating with other software is not really good. 2. Data export feature is very confusing. 3. UI is not at all user-friendly. 4. Mobile applications have lots of bugs. 5. Salesforce is really good with respect to automation and account management stuff compare to other software.

Do you think Salesforce Marketing Cloud delivers good value for the price?

Yes

Are you happy with Salesforce Marketing Cloud's feature set?

Yes

Did Salesforce Marketing Cloud live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Salesforce Marketing Cloud go as expected?

Yes

Would you buy Salesforce Marketing Cloud again?

Yes

It is a great way to manage the business and be able to frame out in which direction you want this business to proceed. Additionally, We can help our customers as well to understand their problem statement and where they want to go with their business. We are able to help and manage the growth potential of our customers through this product. This product is very adaptive in case opportunities increase and also it keeps track of all the opportunities which we got over a period of time.

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