Salesforce Marketing Cloud - easy to manage not only leads but employees assigned
September 11, 2024

Salesforce Marketing Cloud - easy to manage not only leads but employees assigned

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Salesforce Marketing Cloud

This helps eliminate the guessing game and can convert leads into new business . You can send emails directly to them as well as mass emails.

If you need help with bringing in new business this is what you should use.

Pros

  • Convert leads
  • schedule meetings
  • easy to use
  • easy to track leads and progress

Cons

  • Reply to email from Salesforce Marketing Cloud goes to the inbox of Salesforce Marketing Cloud page
  • email copy of conversation
  • quicker response
  • Sales have increased
  • Productivity in employees has increased
  • Saved the company time and money from waste of time leads
overall the experience is great and of course there can be snags or glitches . If you want to grow your business sales then this is for you. Want to track and manage your leads this is for you. Need to see if employees are actually converting or contacting leads? This is for you.

Do you think Salesforce Marketing Cloud delivers good value for the price?

Yes

Are you happy with Salesforce Marketing Cloud's feature set?

Yes

Did Salesforce Marketing Cloud live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Salesforce Marketing Cloud go as expected?

I wasn't involved with the implementation phase

Would you buy Salesforce Marketing Cloud again?

Yes

Well suited to keep track of leads and convert and or remove leads that are not suitable for your business. We were able to track leads and avoid cold calling.

Salesforce Marketing Cloud Feature Ratings

10.0
WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
10.0
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
6.5
Calendaring
9
Event/webinar marketing
4
8.0
Social sharing and campaigns
8
Social profile integration
8
8.3
Dashboards
9
Standard reports
8
Custom reports
8
8.0
API
7
Role-based workflow & approvals
8
Customizability
9
Integration with Salesforce.com
8
Integration with Microsoft Dynamics CRM
8
Integration with SugarCRM
8
Third-party software integrations
8

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