Easy to use and manage large scale campaigns
May 28, 2021
Easy to use and manage large scale campaigns

Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Salesforce Marketing Cloud Email Studio
Within my role, we utilised Salesforce Marketing Cloud Email Studio in the Channel team. The Channel team [is] a shared services team within the Marketing Department of a large real estate company in the UK. The simplicity of use is the key reason we chose to use this solution over others and making the most of the connectivity with our Salesforce CRM. We tried integrating other solutions and found it wasn't worth the lift when this platform offered it all together.
Pros
- WYSIWYG editor
- Segmentation
- Automation
Cons
- The interface feels tired when navigating through certain parts of the system.
- Increased efficiency and enabled more people in the team to use it without relying on developers for coding and HTML.
Do you think Salesforce Marketing Cloud delivers good value for the price?
Yes
Are you happy with Salesforce Marketing Cloud's feature set?
Yes
Did Salesforce Marketing Cloud live up to sales and marketing promises?
Yes
Did implementation of Salesforce Marketing Cloud go as expected?
I wasn't involved with the implementation phase
Would you buy Salesforce Marketing Cloud again?
Yes
Comments
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