Measuring Social Success using Simply Measured
October 02, 2013

Measuring Social Success using Simply Measured

Shubhankar Goel | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction

  • The biggest strength of tool is its feature of producing a complete social media snapshot report that encompasses key insights from social media platforms such as Facebook, Twitter and many other platforms.
  • Although the tool currently measures data from multiple platforms such as Facebook, Twitter, Instagram, etc. It doesn't provide analytics for Pinterest as yet.
  • The tool currently doesn't explicitly provide 'post level' reach numbers for Twitter. This metric could be a breakthrough for measuring success of organic content on Twitter.
  • The optimization of the metrics and KPI's (that are pulled from this tool) helps us increase the brand's social ROI, through higher engagements and earned acquisition.
Very exhaustive tool with capability to provide in depth data as well as high level actionable insights.

Product Usage

  • The tool helps in measuring and analyzing key insights and KPI's that are needed to make strategic marketing decisions.

Evaluation and Selection

Simply Measured provides exhaustive data with options to analyze social data in-depth both at post level and page level.

Implementation

Training

  • Online training
  • In-person training
  • Self-taught
In person training and learning from using, are the best ways to learn the tool well.

Support

The customer service is very good.