SocialFlow Solves the "If a Tree Falls in a Forest" Problem : posts go out when your audience is listening
July 18, 2014

SocialFlow Solves the "If a Tree Falls in a Forest" Problem : posts go out when your audience is listening

Jeanne Meyer | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version


Modules Used

  • Used for Twitter, FB, G+ and LinkedIn

Overall Satisfaction with SocialFlow

I use SocialFlow to help my clients optimize and measure/track how their social media messages connect with audiences across Facebook, Twitter, Google+ and LinkedIn. It gives a window into what messages most resonate with audiences because its algorithm determines the optimal time to distribute social posts. The measurement shows shares and click throughs, which helps inform future efforts and campaigns.
  • Unique algorithm does not just 'time' posts, it helps determine the optimal time for posts to be distributed. Its why all the major publishers like NYT, WSJ, Conde Nast, Mashable, etc. use SocialFlow to distribute its social content.
  • Dashboard gives insight into which posts perform best.
  • It's streamlined and simple and not overly or unnecessarily feature-laden.
  • I'd like to open up windows for more than one account/platform at time.
  • Increased engagement
  • ROI
  • Efficiency
  • Transparency/data/insight
Hootsuite allows for timing and managing multiple accounts but it doesn't optimize -- simply 'timing' a tweet doesn't mean it's going at the right time. It's also kind of an awkward platform and I find the search tools confusing sometimes and clunky.
Big bang for buck. My clients like the results and the insights.
For brands that are diving into their own content marketing and thought leadership, and building up "owned" media platforms, SocialFlow is a great tool to build audience, manage distribution and give insight. They also just launched a LinkedIn capability which lets you increase engagement with a business audience and even target the LinkedIn audience by title, function, geography, etc.