The Search Monitor Review
February 05, 2018

The Search Monitor Review

Anonymous | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Overall Satisfaction with The Search Monitor

It's been used as part of the strategy building activities for different clients at the marketing agency. We were using it to see competitors performance on the keywords we were bidding on. It was giving quite a good overview of any specific period we chose. The information gave us insights on how we should improve our bidding strategies in order to get a bigger market share. Also, the dashboard of the Search Monitor as a whole was very helpful. Our company was paying for a specific amount of keywords, which we could add to our profile and see some insights on them. We were doing this for our biggest clients back then.
  • Competitors bidding against our keywords
  • Threat analysis
  • Automatially sending alerts if specific metrics change
  • The payment plan for a number of keywords is a bit restricting.
  • Positive on the side of getting information for our clients
  • Restricted by the number of keywords. We ran out of the allowed volumes and couldn't use it for all clients we had.
Search monitor gives better visibility on what competitors are doing for a bulk of keywords, while SEMRush lets you just see how strong the competition is for a specific domain/keyword.
It's well suited when it comes to analysis of competition, as well as ad copy improvement. It's good with page recommendations, keywords analytics and backlinking management. It might be not the best tool for keeping data all in one place and task management.

The Search Monitor Feature Ratings

Keyword analysis
Backlink management
SERP ranking tracking
Page grader
Competitive analysis
Site audit / diagnostics
Site recommendations
Task management