TubeMogul needs work to keep up with YouTube's offerings for analysts like myself that do more than just video advertising.
March 25, 2016
TubeMogul needs work to keep up with YouTube's offerings for analysts like myself that do more than just video advertising.
Score 1 out of 10
Vetted Review
Verified User
Overall Satisfaction with TubeMogul
Tubemogul was used in the digital advertising department by advertising analysts including myself. It satisfied our clients' need for pre-roll/video advertising in their specific markets. I really wish we could have used it more, but honestly our clients never had enough money since they were primarily local/regional businesses.
- Customer service
- Audience targeting
- Custom solutions
- User interface
- "Clunky" experience
- More transparency into viewability and other KPI's
- Never saw a clear positive impact for my clients, but I'm sure I would see better results with more budget and a different industry.
- Youtube
Like I said previously, it's much easier to have video advertising consolidated with other ad mediums. It keeps consistency in targeting and reporting as well.