Supply partner review of Tube.
March 25, 2016

Supply partner review of Tube.

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with TubeMogul

We are using TubeMogul as a partner to help monetize our live streaming and video on demand inventory. It is being used by several members of our sales organization in New York. Since we are a relatively new company it is helping us drive revenue via a private marketplace.
  • TubeMogul is great at managing publisher relationships. We have global demand and are currently working with several different teams at TubeMogul to monetize the different regions.
  • Managing our block list has been effective as well.
  • Reporting available to publishers directly is limited. Would be nice to have access to more thorough reporting.
  • Fill rates are typically not 100% and demand is often times is limited when supply is in surplus.
  • Positive impact on monetization of US and Australian inventory.
  • TubeMogul has given us more access to PMP and automated guaranteed deal opportunities.
TubeMogul has been more willing to collaborate with us in all of our key regions where as most other DSPs are focused on a single region. This global presence makes them an attractive demand partner for our business model.
TubeMogul is best suited for publishers who are flexible on fill rates and looking to drive higher CPMs than through an open auction. They are particularly strong in the US and Australia but not as helpful in monetizing our Brazilian and European inventory.