Twitter Ads
April 28, 2020
Twitter Ads

Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Twitter Ads
Twitter Ads are used for several purposes in the organization, which include branding, social media reach, user acquisition, conversion, lead generation, etc. Twitter Ads are used pretty much across the whole organization. Twitter Ads help to build brand value, helps in user acquisition along with retention, and thus drives revenue for the organization.
- Tremendous reach
- Narrowed targeting
- High intent users
- Creative/Headline reporting
- Simplified targeting
- Budgeting
- High scalibility
- High ROI
- Greater life time value of the user
Twitter Ads have an edge over Google Ads Manager due to they're focused reach in some geographies. Twitter has a huge amount of information about the user which is based on the activity of the user on the platform. This helps to narrow down the targeting based on different user persona and bring high converting users onto the platform and hence drive revenue.