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Vertical Response Review: "The Best SMB Email System on the Market"
https://www.trustradius.com/email-marketingVertical ResponseUnspecified7.156101
Kristin Hersant profile photo
July 19, 2013

Vertical Response Review: "The Best SMB Email System on the Market"

Score 8 out of 101
Vetted Review
Verified User
Review Source

Software Version
Vertical Response is a low-cost
Modules Used
Salesforce.com Integration

Overall Satisfaction

  • The Salesforce.com integration is some of the best in the industry. Vertical Response makes it very easy to pull lists directly from SFDC and write back campaign data post campaign.
  • The product is easy to use and the price point is amazingly low for the quality of product that you receive.
  • There is no ability to customize the footer. They are trying to ensure CAN-SPAM compliance, but the implementation is a little too prescribed.
  • The bounce reporting doesn't break down why each individual email bounced, it just lumps them all into one category. This makes it challenging to manage email lists.
  • A 12% conversion rate on our campaigns.
It works exceptionally well for the price.