Woopra - Does some things other can't. | TrustRadius

Overall Satisfaction

Pros and Cons

Pros

Provides web traffic by company or organization so a user can see interest by company. Potentially, it can help direct marketing and sales efforts.
Nice web based GUI.
Easy installation - simple code install and you are running.
Free module gives excellent information at no cost with easy to set up "actions".
Does an excellent job at tracking PDF downloads.

Cons

Discontinuing the desktop based client was an enormous disappointment.
Removing the chat agent made the product less useful to our organization.
Inability to download data to Excel format
Free version does not allow you to see data more than 90 days old.

Return on Investment

Web traffic is more of a predictor of future sales vs. a component of driving sales. It is very helpful to see the number of downloads our web site is providing end users and while that in itself is an ROI story, it has nothing to do with the implementation of WOOPRA other than it validates our web site's effectiveness.

Likelihood to Renew

7

It is free and provides information that is much harder to obtain from other free analytics software.

Likelihood to Recommend

Adding back the desktop client would make this product much more appealing as this was the KEY differentiator in an already crowded space.

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