Item: ZoomInfo Sales
Rating: 1
Author: Verified User

Use Cases and Deployment Scope

I used ZoomInfo for marketing automation and recruiting purposes. It was used to take executive candidates to market in a customized and targeted fashion, based on the candidate's specified requirements. ZoomInfo offered a platform which allowed for target list customization by way of filters.

Pros and Cons

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In my opinion, data quality is terrible
In my experience, customer service sucks
In my opinion, sleazy sales tactics
Contract misdirection
No options for reporting poor data quality
Rude account management reps

Key Insights

Do you think ZoomInfo Sales delivers good value for the price?

Are you happy with ZoomInfo Sales's feature set?

Did ZoomInfo Sales live up to sales and marketing promises?

Did implementation of ZoomInfo Sales go as expected?

Would you buy ZoomInfo Sales again?

Return on Investment

Negatively impacted marketing production, as too much time was spent vetting what was often incorrect data.
Negatively impacted prospecting communications, as many of the contacts provided were not filtered correctly or were titled incorrectly.

Likelihood to Recommend

This platform might be well suited for organizations with deep pockets and huge marketing budgets, however, if you're a start-up, and you're looking o get the most bang for your buck....ZoomInfo is not the tool for you. In my opinion, it is a complete and utter rip-off.

ZoomInfo = Complete RIP-OFF!!

Overall Satisfaction with ZoomInfo SalesOS