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AWeber

AWeber

Overview

What is AWeber?

AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.

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Recent Reviews

TrustRadius Insights

AWeber is a versatile email marketing platform that is widely used by marketing agencies, businesses, and individuals to manage their …
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Popular Features

View all 17 features
  • Standard reports (31)
    8.7
    87%
  • WYSIWYG email editor (30)
    8.7
    87%
  • List management (31)
    7.9
    79%
  • Email deliverability reporting (31)
    7.9
    79%
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Pricing

View all pricing

AWeber Free

$0

Cloud
Up to 500 subscribers & 3,000 email sends per month

AWeber Lite

$14.99

Cloud
per month

AWeber Plus

$29.99

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.aweber.com/pricing.htm

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Aweber Special Characters Remover Wordpress Plugin DEMO

YouTube

SendShark Autoresponder Review & Demo Better than Aweber and Getresponse

YouTube

My Aweber Review and Demo - An Honest Review From Long-Time User

YouTube

NeoMail Review, Bonuses, Demo: Stop Wasting Thousands Of Dollars On Aweber, GetResponse, Forever

YouTube

AWeber Crash Course Review & Demo

YouTube

Aweber Landing Page Builder (2021 step-by-step Demo)

YouTube
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Features

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

7.6
Avg 8.1

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

8.4
Avg 7.7

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

7.7
Avg 8.5
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Product Details

What is AWeber?

AWeber is a provider of small business email marketing and landing page solutions. Founded in 1998, AWeber boasts over 20 years of success helping more than one million customers around the world reliably connect with their prospects and customers through email marketing.

Along with its 24/7 US-based customer support, AWeber aims to deliver the ability to quickly load and manage contacts, send amazing emails, build landing pages, send instant web push notifications, and analyze results without having to be a tech whiz.

AWeber works with more than 1,000 partner software solutions, allowing customers to integrate with the apps and services they rely on.

A privately-held company, AWeber is a remote-first team with employees based throughout the United States.

AWeber Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Landing pages
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports
  • Supported: Custom reports

Pre-Send Testing Features

  • Supported: URL Validation
  • Supported: Link Tracking
  • Supported: Image Validation
  • Supported: Inbox Display
  • Supported: Spam Testing
  • Supported: Email Previews
  • Supported: Email Version Control

Additional Features

  • Supported: Subscriber segmentation
  • Supported: AMP for Email support
  • Supported: Email authentication (custom DKIM and SPF)
  • Supported: Web Push Notifications
  • Supported: Automatic Intelligent Email Template Builder
  • Supported: Landing Page Builder
  • Supported: Ecommerce Solution
  • Supported: Email Automation
  • Supported: Drag & Drop Editor
  • Supported: Pre-Built Email Templates
  • Supported: Pre-Built Landing Page Templates
  • Supported: RSS to Email
  • Supported: Email Split Testing
  • Supported: Behavioral Automation
  • Supported: Facebook Pixel Tracking
  • Supported: Sign Up Form Builder

AWeber Screenshots

Screenshot of Email marketing tools to run email marketing programs.Screenshot of Can automatically deliver a sequence of messages to new subscribers with autoresponders.Screenshot of The Canva direct integration feature can be used to create emails.Screenshot of Professional email newsletters can be created and sent in a matter of minutes with a drag-and-drop editor.Screenshot of Responsive landing pages.Screenshot of Sign up forms to build lists.Screenshot of Tracks email and sales performance.Screenshot of Split tests emails for optimal performance.Screenshot of Automates emails with Campaigns, tags, and automations.Screenshot of Payments can be collected with AWeber's Ecommerce Solution.Screenshot of 100s of integrations.

AWeber Video

A tour of AWeber, showing how to set up a list, build landing pages and sign up forms to collect subscribers, create and send emails, and build automated campaigns.

AWeber Integrations

AWeber Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android

Frequently Asked Questions

AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.

Mailchimp, Constant Contact, and MailerLite are common alternatives for AWeber.

Reviewers rate Dashboards and Triggered drip sequences highest, with a score of 8.8.

The most common users of AWeber are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(98)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

AWeber is a versatile email marketing platform that is widely used by marketing agencies, businesses, and individuals to manage their mailing lists, send newsletters, and track the performance of their email campaigns. It offers a range of features that allow companies of any size to nurture customer relationships and provide value through publishing. With AWeber, businesses can easily build lists, contact leads, and deliver follow-ups and broadcasts. By doing so, they can capture the most from their email marketing campaigns and have a simple solution for their email outreach needs.

One key use case of AWeber is its ability to help businesses manage and automate subscriptions, especially in compliance with GDPR regulations. With AWeber, companies can seamlessly handle their subscribers and segment leads for targeted email campaigns. Additionally, it integrates with Lead Pages to capture opt-ins for lead magnets on landing pages. This not only streamlines the process of collecting email sign-ups but also ensures that businesses are complying with data protection regulations.

Another valuable use case of AWeber is its effectiveness in sending out newsletters and engaging with customers. Many users rely on AWeber to send out regular newsletters to their subscribers, which helps them stay connected with their audience and keep them informed about updates, promotions, or new products. AWeber's easy-to-use interface allows users to create visually appealing newsletters and choose from various channels such as blog posts, live shows, or podcasts to reach new customers. Moreover, AWeber enables users to analyze campaign results and track email opens, solving the problem of determining the best time to send emails and ensuring effective communication with recipients.

Furthermore, AWeber proves valuable in building relationships with customers through blogging and mentoring. Users can provide value by sharing informative blog posts or offering mentoring sessions through email campaigns. Additionally, AWeber allows users to send out surveys to gather feedback from their audience. By using AWeber for these purposes, businesses improve communication with clients, increase productivity, and ultimately generate sales.

Moreover, AWeber is a preferred choice for freelance designers and consultants to manage their email lists. They can effortlessly create autoresponder series and synchronize email addresses, allowing them to efficiently communicate with their subscribers. AWeber also supports behavior-based campaigns, monthly newsletters, and ad-hoc campaigns in both B2B and B2C communication. This versatility makes it a suitable solution for various marketing needs.

Another important use case of AWeber is in affiliate marketing. It is widely used by digital marketers for addressing different business problems such as building and maintaining subscriber lists, creating targeted email campaigns, and tracking campaign performance. AWeber provides reporting and analytics tools specifically designed for affiliate marketers to make data-driven decisions about future campaigns. Whether it's individual affiliates promoting products or large affiliate networks managing multiple campaigns, AWeber is a trusted platform in the affiliate marketing industry.

In addition to the aforementioned use cases, AWeber serves as a valuable tool for training and management consulting companies. These organizations utilize AWeber to send out weekly blog updates and periodic campaigns like webinar registrations. The platform's ease of use makes it straightforward to build opt-in subscriber lists, segment those lists, and encourage subscribers to take additional actions. With AWeber, training and management consulting companies can effectively stay in contact with their audience while promoting their services through newsletters.

Furthermore, AWeber finds applications across various sectors such as universities, marketing departments, and digital agencies. It enables universities to communicate important information and events to students through email, managing mailing lists in compliance with regulations like providing an unsubscribe option. Marketing departments leverage AWeber's automation features for user acquisition and retention efforts, allowing them to focus on higher-level strategic tasks. Digital agencies benefit from AWeber's automation capabilities and the ability to schedule email campaigns in advance, streamlining their email marketing efforts.

Overall, AWeber proves to be a reliable and user-friendly email marketing system used by a range of users including solo-preneurs, marketing agencies, businesses of all sizes, universities, and affiliate marketers. Its array of features helps businesses connect with their audience easily, automate their email marketing processes efficiently, and track the success of their campaigns accurately.

Intuitive User Interface: AWeber's intuitive user interface has been praised by many users, making it easy for them to navigate and utilize the platform effectively. Some users have mentioned this as a key advantage.

Helpful Customer Support: AWeber's customer support is highly regarded, with knowledgeable and pleasant representatives providing valuable assistance. Users appreciate the prompt and helpful responses they receive when seeking support or guidance. Several reviewers have highlighted this aspect of AWeber.

Effective Email Tracking: Many users appreciate AWeber's email tracking features that allow them to easily identify who has opened emails and who hasn't. This feature enables users to send targeted emails to specific segments of their mailing lists, resulting in more effective communication with their subscribers. A significant number of reviewers have specifically mentioned this benefit.

Unsophisticated Automation Features: Several users have expressed dissatisfaction with the automation features of AWeber, particularly in terms of tags and triggers. Users feel that the software lacks sophistication in this area, making it difficult to create customized and efficient automated campaigns.

Limited Customization Options: Users have experienced limited flexibility in customizing certain features of AWeber, specifically elements in their emails. Some users find it challenging to tailor their emails according to their branding or specific requirements, leading to a lack of customization options.

Lack of Advanced Reporting and Analytics: There is a desire among users for more in-depth reporting and analytics capabilities within AWeber. Several users have mentioned that the current reporting features are not comprehensive enough, hindering their ability to gain actionable insights from their email campaigns.

Based on user reviews, Aweber has the following common recommendations:

  1. Try Aweber to see if it fits your needs and budget. Users suggest testing the platform first before making a decision, especially if you have a small business and are just starting with email marketing.

  2. Take advantage of Aweber's customer support and tutorials. Many users recommend utilizing Aweber's customer support and tutorials to get started and navigate the platform effectively. They highlight the importance of being patient while getting started and setting aside enough time to learn.

  3. Consider alternatives and compare value for cost. Reviewers suggest comparing Aweber with other email marketing tools to ensure you are getting the best value for your investment. They advise exploring other options if you're not fully satisfied with Aweber's functionalities.

Overall, users acknowledge that Aweber is a solid choice for robust email marketing platforms, particularly for small businesses. However, they also emphasize the importance of trying it out first and considering your specific needs and budget before making a final decision.

Attribute Ratings

Reviews

(1-25 of 34)
Companies can't remove reviews or game the system. Here's why
Christian Karasiewicz | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
AWeber made it easy to get started. They were priced competitively, but we felt they had better customer support, which is especially important when you are just setting up an email list for the first time, and want to ensure you have the workflow correct.

They also took the time to explain features, as well as use cases, which was very helpful overall when building an email list.
Score 5 out of 10
Vetted Review
Verified User
We often use Canva to design our content and then export it as an image to upload into Aweber, as Aweber designs and limitations are too much of a hindrance to our needs. Canva is a brilliant tool for marketing and saves you a lot of time being able to adapt or change an existing template you create.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
AWeber is exact in between of Eloqua and Mailchimp. It has more options and functionality then Mail chimp, but it is lighter (not as coding heavy) than Eloqua. This is a good fit if you are in the walk phase of your email strategy and have a database under 2MM
Mukesh K. Singhmar | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
If you are evaluating an email marketing or email broadcast software that is easy to use, at a reasonable price and does the makes sure the emails get delivered in the inboxes and not in the spam folders and has all the necessary reporting functionality then try AWeber. Compared to Mailchimp and ActiveCampaign the email deliverability is at par. ActiveCampaign, however, provides better automation features. Mailchimp's automation functionalities are also stronger. But compared to SendinBlue and Zoho Campaigns, AWeber definitely provides better inbox deliverability!
December 17, 2019

AWeber gets email done!

Score 8 out of 10
Vetted Review
Verified User
Incentivized
We switched to AWeber from Mailchimp because the system seemed better suited for our industry, even though it is more expensive. We may go back to Mailchimp now that they have added so many features.

Constant Contact is too expensive for the value that we would receive.
Jackie Bassett | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We could have used the tracking systems that come with each marketing campaign software we use (or get asked to use) but we wanted the best automated permissions management system we could find. They have the experience, the technology, and the great support we are always able to rely on.
Suzanne Glorie | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Mailchimp all of a sudden came up with all of these restrictions. I found that they did not communicate that well with their existing users. I have used Act-On at one of my customer's businesses. This is really an enterprise marketing automation tool and is not suited for small, medium-sized companies.
Ibrahim Campos | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
AWeber has more capacity than Mailchimp, so it depends a lot on the need of the company. You must take into account the cost of the two. Another detail is that Mailchimp can be really tedious to configure the automation of emails. Without a doubt, AWeber has more advanced options that allow this work to be done in a more professional manner.
Ruby Javaid | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
I found Constant Contact's dashboard and email editor clunky and annoying to use. It's been several years so perhaps they have improved and updated it.
Mailchimp is pretty comparable, and it just depends on your needs as to which is more appropriate. I do feel that Mailchimp's email editor is a bit easier to use, though it has its own set of limitations. Again, probably not an issue for the average user, but it would definitely be noticed by a designer.
Score 9 out of 10
Vetted Review
ResellerIncentivized
MailChimp is a great "starter" email service, especially for consumer businesses. AWeber offers a bit more power and sophistication, especially for B2B companies, while still being easy to use and price competitive. Constant Contact had seemed to lag in features for a while though it has now largely caught up. However, it's got a more complex pricing model and is less attractive for users who send multiple messages per month to a smaller list.
Haley Fox | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Drip is definitely for the advanced marketing team, it is not user friendly and very confusing for anyone that doesn't know how to set up a funnel. However, for anyone that does it is amazing.
Mohammed Anzil | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
The reason we [opted for] AWeber over others is for its email delivery rates. AWeber is great for freelancers, large enterprises, mid-zize business, etc. A 14% discount is available if you pay quarterly and more if you pay annually. AWeber is priced roughly in the middle of other marketing tools [and is] significantly cheaper than Campaign Monitor but marginally more than expensive than GetResponse.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
My organization used AWeber for about a year and has since moved to the HubSpot CRM. This was for a variety of reasons, but in terms of email marketing in particular, AWeber is still a very strong contender. If I were to start my own business, I would absolutely go back to using AWeber.
Joe Gatto | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
AWeber is more robust, and for professional marketers because it has so many features like tagging, and moving people to different lists based on triggers. Its analytics features are important for marketing managers.

AWeber's deliverability is better than MailChimp or Constant Contact because when a user receives it via Gmail it says it's coming from the sender and not just a list with many characters.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
It did its job and it did it well. AWeber had all of the features of the competitors, but AWeber was the easiest to use of the bunch. The other software had too many bells and whistles and caused confusion among my team when we worked on different mailings and campaigns.
Score 4 out of 10
Vetted Review
Verified User
Incentivized
It is easier of a solution to work with when compared to other alternatives such as SendinBlue or MailChimp. Ultimately what I valued is the deliverability and quality to be able to deliver our emails. If you are seeking a more robust enterprise-level solution I would then suggest Bronto's marketing solution.
Nicole Steen, M.A. | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User
Incentivized
It is less expensive than Constant Contact but more expensive than MailChimp. We ended up recently switching to Kajabi because it integrates landing pages. Constant Contact and MailChimp both have easier user interfaces and better design options.
Gene Sower | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Compared to Constant Contact, I find Aweber very easy to use. Setting up an autoresponder sequence is very straightforward, at least for us because we've used it for so long. Constant Contact is a very difficult and hard to use service. We hate it and knock it every chance we get. We only use CC when we are forced to because that's what the client already uses.
Greg Dungan | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
ResellerIncentivized
I have also used Constant Contact, MailChimp, and Lead Master. I think that Aweber is superior to these other applications in it's ability to "get down to business" so to speak. By this I mean that the interface is less about cartoony graphics and done-for-you simplicity. It's intuitive and easy t learn, but it still feels professional and businesslike.

I also enjoy the fact that Aweber doesn't do the "Free version with very little functionality to get you hooked" thing. It's a professional service for people who want to market things. It offers a feature-packed product for a fair price without gimmicks.
Score 4 out of 10
Vetted Review
Verified User
Incentivized
For small businesses MailChimp's free plan and more robust feature set is likely a better fit, unless they have prior familiarity with the Aweber platform. Klaviyo and Listrak are better suited for Ecommerce businesses.
Andy Ryan | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
At the time we used it , AWeber offered features that MailChimp (free version) wasn't offering. We used AWeber instead of Infusionsoft because of the price. We have since switched from AWeber to ActiveCampaign for our email marketing. We liked how ActiveCampaign worked. It was easier to set up the automated campaigns that we wanted to do.
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