Overview
What is Sugar Sell (SugarCRM)?
Sugar Sell from SugarCRM is a collaborative CRM, allowing users to track and monitor activities, map each customer’s journey and automate as many workflows as you need to. Sugar Sell is presented by the vendor as lean, fast and integratable…
Customizable and Flexible CRM
Robust and cost effective platform for Lead Management
Af
Sugar, a sweet way to make your sales!
SugarCRM for Taxes
SugarCRM Goes Above and Beyond My Expectations to be a Productive Sales Professional
Sugar, the best experience for my job
*** REVIEW *** Sugar Sell (SugarCRM) *** CTAX
SugarCRM Experience.
It's a nice …
The CRM You've Been Searching For
It makes everything easier, the best CRM software, all better in one place.
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SugarCRM -- The little CRM that... Couldn't.
Sugar CRM is cheap, easy, and a must
SugarCRM - great product
Popular Features
- Integration with email client (e.g., Outlook or Gmail) (28)9.090%
- Custom fields (28)9.090%
- Customer data management / contact management (31)8.888%
- Interaction tracking (29)7.171%
Pricing
Essentials
$49
Sugar Enterprise
$85
Advanced
$85
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $147 per month 3 users
Features
Sales Force Automation
This is the technique of using software to automate certain sales-related tasks.
- 8.8Customer data management / contact management(31) Ratings
The software acts as a single source for all customer data and enables users to access that data efficiently.
- 7.9Workflow management(27) Ratings
The software helps automate parts of the sales process, such as sending emails, updating contact records, and following approval processes.
- 8.5Territory management(25) Ratings
Users can defines salesperson territories based on customer or market characteristics.
- 8.2Opportunity management(25) Ratings
Users can track deals and create quotes.
- 9Integration with email client (e.g., Outlook or Gmail)(28) Ratings
Users can perform tasks within their inbox, such as logging emails, creating contacts, and creating events.
- 8.7Contract management(25) Ratings
Users can manage contracts, with features such as digital signatures, automated alerts, invoicing, and automated workflow for contract review and approvals.
- 7.8Quote & order management(23) Ratings
Users can create, process and fulfill price quotations and sales transactions.
- 7.1Interaction tracking(29) Ratings
Users can log and track all customer interactions through any channel, including social, email, phone and in-person.
- 7.9Channel / partner relationship management(24) Ratings
The software allows for sales, territory, lead, order and account management for partners or OEM relationships.
Customer Service & Support
This component of CRM software automates help desk, call center and field service management.
- 8.8Case management(23) Ratings
This includes incident/ticket creation, routing, escalation, and resolution.
- 8Call center management(18) Ratings
This includes features such as call routing, recording and monitoring; call list management; autodialing; and scripting.
- 7.7Help desk management(16) Ratings
This includes trouble ticketing, knowledge base, self-service, and service level agreement (SLA) management.
Marketing Automation
This component of CRM software helps to automate and scale marketing tasks and the subsequent analysis of those efforts.
- 8.5Lead management(21) Ratings
This includes lead generation, scoring, qualification, routing, and nurturing.
- 7.3Email marketing(22) Ratings
This involves the ability to send mass email to groups of people based on particular qualifications.
CRM Project Management
This component of CRM software helps users initiate, plan, collaborate on, execute, track, and close projects.
- 8.7Task management(25) Ratings
This includes the ability to plan, track, collaborate and report on tasks.
- 9.1Billing and invoicing management(17) Ratings
This includes automated invoice creation and billing.
- 8.7Reporting(23) Ratings
Software provides a broad range of standard and the ability to build custom reports.
CRM Reporting & Analytics
Reporting and analytics in CRM software includes sales forecasting, pipeline analysis, and automated dashboards.
- 8.7Forecasting(23) Ratings
The software helps users accurately forecast sales based on volume and conversion metrics.
- 8.7Pipeline visualization(24) Ratings
Users can visualize the entire sales pipeline to identify trends, determine the effectiveness of the sales funnel, and optimize.
- 8.7Customizable reports(26) Ratings
Users can create reports and dashboards unique to their needs.
Customization
This addresses a company’s ability to configure the software to fit its specific use case and workflow.
- 9Custom fields(28) Ratings
Users can create custom fields to store additional information on standard and custom objects.
- 8.7Custom objects(25) Ratings
Users can create custom record types that allow them to store information unique to their organization, and link them to standard and other custom objects.
- 8.7Scripting environment(18) Ratings
Technical users can write, run, and test scripts that automate common tasks or business rules via a standard or vendor custom programming language.
- 8.7API for custom integration(24) Ratings
An API (application programming interface) provides a standard programming interface for connecting third-party systems to the software for data creation, access, updating and/or deletion.
Security
This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.
- 9.1Single sign-on capability(20) Ratings
The software system supports a centralized authentication mechanism allowing the user to access multiple systems with a single, centrally managed password.
- 7.9Role-based user permissions(25) Ratings
Permissions to perform actions or access or modify data are assigned to roles, which are then assigned to users, reducing complexity of administration.
Social CRM
This component of CRM software helps companies leverage social media in engaging with customers.
- 8.2Social data(18) Ratings
The software can integrate data and conversation histories from customers’ social profiles. This may also involve enhanced listening features such as sentiment tracking.
- 8.3Social engagement(15) Ratings
The software can facilitate and track engagement with customers via social channels.
Integrations with 3rd-party Software
This involves the CRM software’s ability to integrate with other systems, whether external or homegrown.
- 8.7Marketing automation(18) Ratings
The software can integrate with marketing automation software such as Eloqua, Marketo or Pardot.
- 7.4Compensation management(12) Ratings
The software can integrate with compensation management software or sales commission software such as Xactly Incent or IBM’s Varicent.
Platform
- 8.1Mobile access(19) Ratings
Users can access the CRM system via mobile or tablet device, and potentially leverage the unique capabilities of mobile devices, such as GPS and voice.
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Sugar Sell (SugarCRM)?
Sugar Sell (SugarCRM) Integrations
Sugar Sell (SugarCRM) Competitors
Sugar Sell (SugarCRM) Technical Details
Deployment Types | On-premise, Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Windows, Linux, Mac |
Mobile Application | No |
Frequently Asked Questions
Comparisons
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Reviews and Ratings
(245)Community Insights
- Business Problems Solved
- Pros
- Cons
SugarCRM is a versatile tool that is widely used across organizations for managing customer relationships, sales opportunities, and tracking marketing campaigns. Users appreciate its flexibility and cost-effectiveness compared to competitors like Salesforce and Microsoft Dynamics. With SugarCRM, users can efficiently manage prospects, sales stages, and customer interactions by providing a central source of information. The software offers features like in-line editing that minimize clicks, making it easy to use and navigate. The Sugar Mobile app provides flexibility for users in both desk and field settings, allowing them to track interactions with clients and improve follow-up efforts. Overall, SugarCRM proves to be an invaluable asset for sales teams, helping them manage leads, track the entire sales process, and increase win ratios.
Additionally, the software is utilized for CRM purposes, client follow-up, managing client issues, tracking applications, determining eligibility, managing payments in publicly funded preschool programs, relationship management, accounting, and much more. It also maximizes sales and marketing efforts by providing a centralized platform for managing contacts, leads, and sales opportunities. With automation capabilities, analytics tools, and efficient workflow management features, SugarCRM proves to be suitable for most businesses. It aids in generating and monitoring tasks while offering personalized support. By using SugarCRM, businesses can identify products of interest to customers and enable more specific advertising. Furthermore, the software provides a single tool to view all information related to current and prospective customers.
Sales departments find SugarCRM particularly helpful as it simplifies sales management by allowing users to make notes and track contact with prospects. With this tool in place, businesses can avoid multiple sales representatives working on the same account. Users have also implemented SugarCRM for marketing automation purposes such as monitoring customer journeys and creating quotes. Moreover, consulting companies benefit from SugarCRM's ability to consolidate client information, track vendor contacts, manage projects efficiently while keeping track of sales and marketing initiatives. For larger departments handling various clients or accounts managers experiencing high turnover, SugarCRM helps stay in touch with customers, mitigates turnover, and avoids re-explaining client discussions to new account managers. The software is also widely used to track leads and customers across the whole organization, providing a central repository for all customer data. It serves as an excellent tool for sales teams to track leads, convert them into accounts, clients, and ultimately track income from projects. Additionally, SugarCRM solves the problem of lack of accounting for certain types of work. Some businesses even prefer SugarCRM as a lightweight alternative to Salesforce CRM for tracking and managing leads and customer accounts. It fills in the gaps of Salesforce CRM and provides a reliable source of truth for other software companies. Overall, SugarCRM has proven to be a valuable tool for businesses of all sizes and industries, offering a wide range of use cases to effectively manage customer relationships, sales processes, marketing campaigns, and more. Its user-friendly interface, flexibility, customization options, and cost-effectiveness make it a popular choice among users. Whether it's tracking leads and prospects, managing customer interactions, automating sales and marketing processes, or providing a centralized platform for data management, SugarCRM has proven to be a versatile solution that helps businesses streamline their operations and maximize their revenue potential.
Customization Capabilities: Many users have praised SugarCRM for its customization capabilities, stating that it allows them to tailor the software to their specific needs and workflows. This has been particularly beneficial in streamlining operations and incorporating larger initiatives, making their companies more efficient.
Intuitive User Interface: Reviewers have consistently highlighted the intuitive user interface of SugarCRM, noting that it is user-friendly and has a nice layout. The easy navigation and clear organization of information make it simple for users to find what they need quickly and efficiently.
Reporting Capabilities: Several users have commended SugarCRM's reporting capabilities, considering them to be much better than their previous solutions. They appreciate the ease of use and intuitiveness of generating reports, allowing them to access valuable insights about their sales activities and performance.
Reporting Capability: Users have consistently mentioned that the reporting capability of SugarCRM is lacking and in need of improvement. Many users have expressed frustration with the limited capabilities for more complex reporting, stating that while it may be adequate for basic reports, it falls short when it comes to advanced functionalities.
System Downtime: Numerous users have experienced frequent system downtime, which has negatively impacted their productivity. This issue has been mentioned by a significant number of reviewers and highlights the reliability concerns associated with using SugarCRM.
Support Responsiveness: Users have repeatedly stated that support from SugarCRM is unresponsive unless there is a complete system outage or impairment. While initial response times may be satisfactory, many users have complained about delays in receiving solutions to their issues, especially when further explanation is required.
Attribute Ratings
- 8.2Likelihood to Renew26 ratings
- 10Availability1 rating
- 10Performance1 rating
- 8.1Usability9 ratings
- 9.1Support Rating12 ratings
- 8Online Training1 rating
- 9In-Person Training1 rating
- 9Implementation Rating3 ratings
- 10Configurability1 rating
- 9Product Scalability1 rating
- 10Ease of integration2 ratings
- 9Vendor pre-sale1 rating
- 9Vendor post-sale1 rating
Reviews
(1-2 of 2)SugarCRM - 10 out of 10
Sugar is extremely flexible and cost effective compared to its competitors like Salesforce and Microsoft Dynamics.
Sugar covers the whole customer life cycle from Lead through Sales and on-going Support and Marketing. It is easy to use and has many features like in-line editing that keep Clicks to a minmum. Most tasks can be one with two or three clicks.
Sugar Mobile gives a very strong mobile app to give users complete flexibility whether at their desk or in the field.
- Sugar gives full account and contact visibility so any member of the organisation can have a full and accurate view of all related activities, products install, contracts in place and much more. It gives the proverbial One View.
- Dashboards are one of the strongest parts of Sugar giving each user their own view of the way they can and want to interact with the customer. The dashboards are a key feature in that they are very easy to customize so that each user has a personal view with tasks, data views etc. appropriate to their role. Customizing these dashboards by role is also very easy. No coding is required, it is largely a matter of dragging and dropping fields.
- Sugar's Forecasting Module makes the forecasting process quick and easy by using the Opportunities already created by the Sales Team. It also provides great individual feedback to the Team regarding YTD & QTD performance against Quota.
- Sugar Mobile is a very strong mobile app for IOS and Android that is both easy to use and comprehensive. I t can be used both of-line and on-line mode.
- With Version 8, there's not much Sugar can't do for us. With Plug-ins for most extra requirements that Sugar doesn't deliver at no/very low cost it's easy to build/deliver what we really need.
- S
Ease of customisation and administration mean our clients can control their own destiny if they wish to. This ease of use helps significantly reduce Sugar's TCO sine external consultants are not required to make the system changes that Clients want on a regular basis.
- Customer data management / contact management
- 100%10.0
- Workflow management
- 100%10.0
- Territory management
- 70%7.0
- Opportunity management
- 100%10.0
- Integration with email client (e.g., Outlook or Gmail)
- 100%10.0
- Contract management
- 100%10.0
- Quote & order management
- 100%10.0
- Interaction tracking
- 100%10.0
- Channel / partner relationship management
- 100%10.0
- Case management
- 100%10.0
- Call center management
- 90%9.0
- Help desk management
- 90%9.0
- Lead management
- 100%10.0
- Email marketing
- 80%8.0
- Task management
- 100%10.0
- Reporting
- 100%10.0
- Forecasting
- 100%10.0
- Pipeline visualization
- 100%10.0
- Customizable reports
- 100%10.0
- Custom fields
- 100%10.0
- Custom objects
- 100%10.0
- Scripting environment
- 100%10.0
- API for custom integration
- 100%10.0
- Role-based user permissions
- 100%10.0
- Single sign-on capability
- 100%10.0
- Social data
- 100%10.0
- Social engagement
- 100%10.0
- Marketing automation
- 100%10.0
- Mobile access
- 100%10.0
- Superior customer service, low cost of marketing, low cost of quote/contract management, low cost of ownership with minimal IT overhead
- Another key metric is time to productivity. The Sugar system is so easy to setup and learn that, provided there are no data issues, the system can be up and running and providing real value within a week.
- Sugar's ability to build/deploy to both Mobile and Browser directly from Sugar Studio reduces both development and maintenance costs substantially. This contributes to Sugar's extremely low TCO.
- Sugar Unviversity offers free video training courses for both Technical and End Users to ensure that you get the productivity gains and lower implementation costs that you want from Sugar.
- Sales
- Marketing
- Customer Support
- Finance
Sugar University offers free training courses users easily keep up to date with Sugar's new features.
Sugar has a very low TCO because of this low resource requirement while allowing us to deliver what the client eeds.
- Full CRM from lead generation to customer support. Clients have the proverbial 360 customer views and manage the entire customer life cycle.
- Sale Force Automation with full Mobile support.
- Customer Support and Help Desk
- Marketing and Lead Generation
- Integration with Laboratory Managment Systems and Loyalty Card Systems.
- Integration with SAP Business One and other SME ERP Systems.
- Price
- Product Usability
- Prior Experience with the Product
- Vendor Reputation
- Analyst Reports
- Third-party Reviews
- Vendor implemented
- Implemented in-house
- Professional services company
- Poor business processes will result in a poor CRM so its; key to review, refine and document those processes.
- Online training
- In-person training
- Self-taught
My background is field sales and I am Sugar Admin so that says something!
Very simply, they are excellent tools to use/deliver.
Also, like all support organizations, they have a tendency to close tickets too quickly. If customers do not respond to messages, they automatically close the ticket even if the issue has not been completely resolved.
They were entitled to say " Go away and read the Manual" but they did not when I explained I was time constrained for delivery.
- The user interface on both the browser and Sugar Mobile is superb so most actions are both visible and easy to do for end users.
- Sugar Adminsitration can easily be performed by non-technical staff after basic traing.
- Marketing Automation uses the old interface and needs to be updated.
- Laboratory Systems, Loyalty Systems and ERP Systems.
- Future ERP systems.
- File import/export
- Single Signon
- API (e.g. SOAP or REST)
- Javascript widgets
- ETL tools
- AppExchange or similar marketplace
- Great new user interface uses less keystrokes - this is important for user adoption - so increased productivity.
- New Mobile app really enables the field sales team to work away from the office, whether connected to the internet or not.
- Record based Dashlets (Mini dashboards) give real feedback at the Customer, Contact, Opportunity, Lead and Case record level so you don't need much reporting.
- Looking to use Process Author for better workflow/process management
- Customized Data - The system is extremely flexible and allows you to capture any data that is needed for your business, without the need for custom programming. It is all managed within the application.
- Collaboration - It is easy to see what is going on amongst your team. The Activity Stream is constantly updated with activities going on within Sugar.
- Extendable - Although custom programming isn't necessary to use the product, if you have unique programming needs, the application is very extendable through custom development.
- Task Management - A task can be associated to almost anything in the system. This is great for reminders of work that needs to be done, including follow ups to potential customers. All tasks are easily seen on the Home screen so that you are always reminded of what is coming up next.
- Email Integration - The system has a number of ways of integrating e-mail into the process. We currently use the built in e-mail client. This allows us to file e-mails that we received and initiate e-mails from Sugar that are automatically filed to the system.
- Reporting - I feel that the system would benefit greatly from better reporting. In the paid editions, there is a basic report writer, but I see it more as a data extraction tool than I do a true reporting solution. We have worked with the ZuckerReports module as an add-on and this does give some better reporting options. It is a little difficult to install and implement, but it does work. We have also used Microsoft SQL Reporting Services as a reporting tool as well.
- Our team is still getting use to having the Sugar environment available. However, we are already beginning to see collaboration improvements. We can see what everyone is doing and work together to make everyone successful. The data is centralized which makes finding information about our customers and prospects easier. We have integrated time and expense billing into our process which also encourages use of the system.
- Sales Management
- Account and Contact Management
- Project Management
First, costs are always an issue. We have been working with the Community Edition which is freely distributed. As an IT consulting firm, this has suited our needs well and is obviously very cost effective for us. At some point, we may consider the move to a paid edition for increased functionality, but at the moment, we don't see a need for it.
Second, we need the system to be simple. When you are a small business, you need to spend your time focusing on customers, not on internal systems. The SugarCRM system has been very easy to use and we see it as a tool the help our business.
Finally, we need a system that can grow with our needs. We value the incredible amount of flexibility that the SugarCRM system offers. We have already done a lot to add custom data elements to our system. We have added custom built Dashlets to help show us the information that is important to our business. We have integrated basic reporting so that we can get the data we need from the system in a timely fashion.
For all of these reasons, I can't see us leaving the SugarCRM platform.
- Implemented in-house
- Self-taught