What users are saying about
12 Ratings
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Score 9.7 out of 100
2 Ratings
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Score 4.1 out of 100

Likelihood to Recommend

360 Campaigner

360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Jessica Bwire | TrustRadius Reviewer

Right On Interactive

Right On Interactive is well suited if you need to bring in lots of data from numerous sources and be able to reference across tables to build a detailed segment. This also lends it to being more useful when a company has people that know data and have the time to dive deep into it to build lists. For teams without multiple people or dedicated people to use the system it can be cumbersome.
Chris Theisen | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

360 Campaigner
9.6
Right On Interactive
7.0
WYSIWYG email editor
360 Campaigner
10.0
Right On Interactive
7.0
Dynamic content
360 Campaigner
9.0
Right On Interactive
Ability to test dynamic content
360 Campaigner
10.0
Right On Interactive
Landing pages
360 Campaigner
10.0
Right On Interactive
6.0
A/B testing
360 Campaigner
9.0
Right On Interactive
Mobile optimization
360 Campaigner
10.0
Right On Interactive
Email deliverability reporting
360 Campaigner
9.0
Right On Interactive
7.0
List management
360 Campaigner
9.0
Right On Interactive
Triggered drip sequences
360 Campaigner
10.0
Right On Interactive
8.0

Lead Management

360 Campaigner
9.8
Right On Interactive
8.5
Lead nurturing
360 Campaigner
10.0
Right On Interactive
Lead scoring and grading
360 Campaigner
10.0
Right On Interactive
8.0
Data quality management
360 Campaigner
10.0
Right On Interactive
Automated sales alerts and tasks
360 Campaigner
9.0
Right On Interactive
9.0

Campaign Management

360 Campaigner
9.5
Right On Interactive
Calendaring
360 Campaigner
9.0
Right On Interactive
Event/webinar marketing
360 Campaigner
10.0
Right On Interactive

Social Media Marketing

360 Campaigner
10.0
Right On Interactive
8.0
Social sharing and campaigns
360 Campaigner
10.0
Right On Interactive
Social profile integration
360 Campaigner
10.0
Right On Interactive
8.0

Reporting & Analytics

360 Campaigner
9.3
Right On Interactive
8.5
Dashboards
360 Campaigner
9.0
Right On Interactive
9.0
Standard reports
360 Campaigner
10.0
Right On Interactive
8.0
Custom reports
360 Campaigner
9.0
Right On Interactive

Platform & Infrastructure

360 Campaigner
9.3
Right On Interactive
7.5
API
360 Campaigner
9.0
Right On Interactive
Role-based workflow & approvals
360 Campaigner
9.0
Right On Interactive
Customizability
360 Campaigner
10.0
Right On Interactive
7.0
Integration with Salesforce.com
360 Campaigner
9.0
Right On Interactive
8.0
Integration with Microsoft Dynamics CRM
360 Campaigner
9.0
Right On Interactive
Integration with SugarCRM
360 Campaigner
10.0
Right On Interactive

Pros

360 Campaigner

  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Jessica Bwire | TrustRadius Reviewer

Right On Interactive

  • It is able to pull in as many data sources as you would like.
  • It is easy to connect data across multiple sources to create segments.
  • Forces you to think about your customer lifecycle to get the most out of the software.
Chris Theisen | TrustRadius Reviewer

Cons

360 Campaigner

  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Jessica Bwire | TrustRadius Reviewer

Right On Interactive

  • The interface is improving in recent months but it still has a way to go to catch up to competitors.
  • The system seems to be reactionary when building out campaigns instead of more proactive. You can go through the entire campaign setup and forget to check one box at the very start and have to go all the way back to just pull in a piece of personalized data.
  • Could use more integrations with marketing softwares.
Chris Theisen | TrustRadius Reviewer

Alternatives Considered

360 Campaigner

360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
Jessica Bwire | TrustRadius Reviewer

Right On Interactive

No answers on this topic

Return on Investment

360 Campaigner

  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
Jessica Bwire | TrustRadius Reviewer

Right On Interactive

  • It saved us a bunch of money in getting a higher tier of SFDC. The workflows it allowed us to create (using their staff writing MySQL) saved us having to double our SFDC spend to get workflows.
  • It allowed us to easily send emails to people added into SFDC campaigns buy external sales staff which saved time from manual emails.
  • The time it took the marketing team to create the campaigns could've been faster.
Chris Theisen | TrustRadius Reviewer

Screenshots

Pricing Details

360 Campaigner

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

360 Campaigner Editions & Modules

Edition
Starter$901
Genius$2492
Explorer$1,4993
Champion$1,6994
  1. upto 10000 emails
  2. up to 10000 emails, 30000 Nurture emails
  3. up to 10000 emails & Contacts
  4. up to 10000 emails & Contacts, 30000 Nurture emails
Additional Pricing Details
For additional tiers of emails, contacts and nurturing credits under each plan.

Right On Interactive

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Right On Interactive Editions & Modules

Edition
Outreach$5001
Engagement$9002
Lifecycle Marketing$1,4003
  1. up to 2 users, up to 10,000 contacts
  2. up to 5 users, up to 10,000 contacts
  3. up to 10 users, up to 10,000 contacts
Additional Pricing Details
All contracts are annual

Rating Summary

Likelihood to Recommend

360 Campaigner
10.0
Right On Interactive
7.0

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