Suitable and Trustworthy Marketing Software
August 03, 2021

Suitable and Trustworthy Marketing Software

Jessica Bwire | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with 360 Campaigner

360 Campaigner is our marketing automation and support tool, that brings business promotions and product enrichment. The tool has a significant email auditor and scheduled emailing system, which ensures that email campaigns are possible. Furthermore, 360 Campaigner supports lead segmentation and has a marketing lead database, which increases the engagement levels of clients and the management.

Pros

  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.

Cons

  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.

Do you think 360 Campaigner delivers good value for the price?

Yes

Are you happy with 360 Campaigner's feature set?

Yes

Did 360 Campaigner live up to sales and marketing promises?

Yes

Did implementation of 360 Campaigner go as expected?

Yes

Would you buy 360 Campaigner again?

Yes

360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.

360 Campaigner Feature Ratings

9.6
WYSIWYG email editor
10
Dynamic content
9
Ability to test dynamic content
10
Landing pages
10
A/B testing
9
Mobile optimization
10
Email deliverability reporting
9
List management
9
Triggered drip sequences
10
9.8
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
9
9.5
Calendaring
9
Event/webinar marketing
10
10.0
Social sharing and campaigns
10
Social profile integration
10
9.3
Dashboards
9
Standard reports
10
Custom reports
9
9.3
API
9
Role-based workflow & approvals
9
Customizability
10
Integration with Salesforce.com
9
Integration with Microsoft Dynamics CRM
9
Integration with SugarCRM
10

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