4M Analytics vs. Maptitude

In logistics it is great for allocating customers to their nearest warehouse through a process called tagging. For marketing, you can prioritise sales leads and carry out competitor adjacency analysis. For field-based roles it's useful for calculating work content, and for membership organisations and similar situations, it can be used to look for clusters with similar interests.

• Integrates data from disparate sources.
• Easy to use GIS functions including drive time analysis, territory analysis, buffer and density analysis and data aggregation, geo coding.

Incentivized

• Some functions are not intuitive and require training.
• More graphics options.
• More charting options.

Incentivized

Customer support has always been top-notch.

Maptitude is far superior to this API. It provides the ability to utilize your data in many different ways. The only program that came close to this was Microsoft Maps, and that program is no longer supported. If you are looking for a great program to map your sales data, with several tools to help not only see and understand your data in a graphical format, Maptitude is a winner!

Incentivized

• I used to use ultra low cost MapPoint. Maptitude, while being at a slightly higher price point, is just streets ahead of what MapPoint could do and but at a price where I don't need to charge my clients any extra for using it.