Our tool of choice is Maptitude. It is one of the most affordable and feature-packed desktop GIS software in the market.
November 24, 2021

Our tool of choice is Maptitude. It is one of the most affordable and feature-packed desktop GIS software in the market.

Steve Bouton | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Maptitude

We provide GIS-based research and consulting for the financial service and the casino industry. We provide Customer data enhancement, combined with segmentation, which will allow you to target specific customers, and non-customers, that match specific products, and services, based on characteristics you might not be tracking. This might include life-cycle data, occupation, discretionary income, proximity to your office, profitability, and more.
  • Integrates data from disparate sources.
  • Easy to use GIS functions including drive time analysis, territory analysis, buffer and density analysis and data aggregation, geo coding.
  • For the work we are doing Maptitude work perfectly.
  • Ease of use.
  • Comprehensive data sets.
  • Complete GIS functionality.
  • Technical Support.
  • Our business revolves around the Maptitude software. We use it in every research project and report we produce.

Do you think Maptitude delivers good value for the price?

Yes

Are you happy with Maptitude's feature set?

Yes

Did Maptitude live up to sales and marketing promises?

Yes

Did implementation of Maptitude go as expected?

Yes

Would you buy Maptitude again?

Yes

Maptitude has proven to be an easy tool got banker to analyze their lending patterns for CRA and HMDA. In addition, it helps refine and target potential customers based on segmentation models. Given the new 2020 census data, Maptitude is ideal for understanding the changing demographics.