Adobe Journey Optimizer vs. Taximail

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adobe Journey Optimizer
Score 8.2 out of 10
N/A
Adobe Journey Optimizer is a customer engagement solution, enabling brands to orchestrate and deliver personalized customer engagement across all channels — including email, web, app, mobile, and more — in the moments that matter to customers.N/A
Taximail
Score 10.0 out of 10
Mid-Size Companies (51-1,000 employees)
Taximail is designed to present a reliable digital marketing automation platform for businesses. The vendor describes the following benefits they aim to provide with Taximail: Send emails faster for 2,500 emails per minute Technical and strategy support provided in less than 2 hours Send emails from the user's own domain Pricing is targeted at remaining 30% cheaper than…
$12
per month
Pricing
Adobe Journey OptimizerTaximail
Editions & Modules
No answers on this topic
Basic
$12
per month
Pro
$17
per month
Pay-as-you-go Basic
$139
one time payment
Pay-as-you-go Pro
$153
one time payment
Offerings
Pricing Offerings
Adobe Journey OptimizerTaximail
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Adobe Journey OptimizerTaximail
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Adobe Journey OptimizerTaximail
Small Businesses
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Score 10.0 out of 10
Medium-sized Companies
Dialpad Support
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Score 9.1 out of 10
VerticalResponse
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Score 10.0 out of 10
Enterprises
Verint Community
Verint Community
Score 9.8 out of 10
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Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Adobe Journey OptimizerTaximail
Likelihood to Recommend
7.9
(22 ratings)
-
(0 ratings)
Usability
7.2
(22 ratings)
-
(0 ratings)
User Testimonials
Adobe Journey OptimizerTaximail
Likelihood to Recommend
Adobe
AJO is best suited for advanced Martech teams who are already bought into the Adobe ecosystem through the use of RTCDP, AA, AAM, etc. Organizations that are starting their Martech journey are good candidates, as well as those who are reevaluating all of their marketing channel vendors near the same time. Success in AJO is highly dependent on the number of marketing channels added. Close coordination with database teams is essential for success. Many of the offline data requirements benefit from modeling of the data. Having dedicated resources developing AJO (RTCDP)-specific views will reduce the amount of QA required to bring the solutions to market
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Taximail
No answers on this topic
Pros
Adobe
  • pre built use case playbooks provide a basis for various trips
  • provides customized messaging
  • custom actions let different systems and databases be easily integrated
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Taximail
No answers on this topic
Cons
Adobe
  • It doesn´t keep the last search you sis in the journeys and you have to enter the search parameter every time
  • there is a window of time during the day that the audiences give out errors and you can´t see the estimates
  • I should be able to select STO in campaigns, not only in journeys
  • I should be able to select the email parameters when using campaigns
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Taximail
No answers on this topic
Usability
Adobe
At times, Adobe Journey Optimizer offers too many options, making things less user-friendly than I would personally prefer. As mentioned earlier, there is a tendency to encounter decision paralysis with the increase in available options. While having options is excellent, in typical Adobe fashion, too many can be overwhelming for users
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Taximail
No answers on this topic
Alternatives Considered
Adobe
They both have their pros and cons, I feel it depends on the users that the products are targetting, SFMC is has more specialized customizations, Adobe does offer similar but require a higher technical knowledge which is not something that is provided bt the other product
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Taximail
No answers on this topic
Return on Investment
Adobe
  • Multichannel onboarding journey improving the engagement of freshmen in the business, resulting in a decrease in the dropout rate.
  • Separate business of anticipation of receivables from suppliers that used to be manual and now I have connected this entire operation via the S3 connector, less manual work and significant gains in conversions and payments
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Taximail
No answers on this topic
ScreenShots

Adobe Journey Optimizer Screenshots

Screenshot of Channel Setup in Adobe Journey OptimizerScreenshot of Content Accelerator in Adobe Journey OptimizerScreenshot of In App Message Designer in Adobe Journey OptimizerScreenshot of Screenshot of Profiles Dashboard in Adobe Journey OptimizerScreenshot of SMS Journey in Adobe Journey Optimizer

Taximail Screenshots

Screenshot of Personalization
Emails are personalized by inserting dynamic text fields whether it be subscribers information, company information or custom values.Screenshot of Segmentation
Segment conditions with multiple relevant criteria rules in lists are used to send the right contents to the right personScreenshot of Drag-and-Drop email editor
Drag and drop text, call to action, or block section. Photos can be uploaded then adjusted and ordered according to a layout in few clicks. Emails can be previewed.Screenshot of Real-time Reports
After email marketing campaigns are sent out, statistial output can be viewed on desktop, tablet or smartphone.Screenshot of Email Templates
Email templates, designed with a mobile-first approach to fit any message, notification or newsletter. Templates can also be created.Screenshot of Automated email marketing tool
Automations can take care of leads, then notify the user when reads are ready for follow up.