Adtelligent Header Bidding Management Platform vs. Magnite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adtelligent Header Bidding Management Platform
Score 0.0 out of 10
N/A
An open platform for Header Bidding management that promises to allow publishers to increase revenue and reduce time for integration. According to the vendor, key capabilities include: Painless header bidding wrapper Strategic analytics Built on prebidN/A
Magnite
Score 8.0 out of 10
N/A
Magnite (formerly Rubicon Project) is an independent sell-side advertising platform.N/A
Pricing
Adtelligent Header Bidding Management PlatformMagnite
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adtelligent Header Bidding Management PlatformMagnite
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Adtelligent Header Bidding Management PlatformMagnite
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Adtelligent Header Bidding Management PlatformMagnite
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Adtelligent Header Bidding Management Platform
-
Ratings
Magnite
7.5
2 Ratings
2% above category average
Data Transfer00 Ratings7.02 Ratings
DSP integration00 Ratings8.02 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Adtelligent Header Bidding Management Platform
-
Ratings
Magnite
8.0
2 Ratings
2% above category average
Ad campaign creation00 Ratings8.02 Ratings
Ad deployment00 Ratings8.02 Ratings
Display advertising00 Ratings8.02 Ratings
Ad display and retargeting segmentation00 Ratings8.02 Ratings
Sequence targeting00 Ratings8.02 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Adtelligent Header Bidding Management Platform
-
Ratings
Magnite
7.3
2 Ratings
7% below category average
Ad dashboards00 Ratings8.02 Ratings
Ad performance reports00 Ratings7.02 Ratings
Ad conversion tracking00 Ratings7.02 Ratings
Ad attribution reporting00 Ratings8.01 Ratings
Cross-channel ad management00 Ratings8.02 Ratings
Ad forecasting and optimization00 Ratings6.01 Ratings
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Adtelligent Header Bidding Management PlatformMagnite
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User Ratings
Adtelligent Header Bidding Management PlatformMagnite
Likelihood to Recommend
-
(0 ratings)
9.0
(2 ratings)
User Testimonials
Adtelligent Header Bidding Management PlatformMagnite
Likelihood to Recommend
Adtelligent Inc.
No answers on this topic
Magnite (Rubicon Project)
If a colleague needed a platform with fast customer service and detailed reporting to sell their mobile inventory then I would recommend Rubicon Project. However, if my colleague needed a platform that gave instant current reporting data then I would be less likely to recommend Rubicon Project to them.
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Pros
Adtelligent Inc.
No answers on this topic
Magnite (Rubicon Project)
  • Cleanest supply ecosystem. They are skilled at processing inventory and bids in order to streamline monetization and drive yield.
  • Client support is excellent. Client services is deeply invested in your business and successful at driving key business goals within your organization when working on your behalf.
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Cons
Adtelligent Inc.
No answers on this topic
Magnite (Rubicon Project)
  • If possible to update the reporting to have less delay time on the data.
  • The reporting portal cuts off the bid request data after a period of time.
  • The UI seems to be a bit slower lately.
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Alternatives Considered
Adtelligent Inc.
No answers on this topic
Magnite (Rubicon Project)
Rubicon had superior client services and monetization techniques.
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Return on Investment
Adtelligent Inc.
No answers on this topic
Magnite (Rubicon Project)
  • Rubicon Project has made it easier to optimize so that we could get the fullest ROI on our inventory through their alerts on which deal needs troubleshooting.
  • They also send a daily report which notifies you which advertisers have low render rate which is very helpful when figuring which creatives need to troubleshooting.
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ScreenShots