What users are saying about

Advanced Web Ranking

8 Ratings
Score 6.7 out of 101

CognitiveSEO

4 Ratings
Score 8 out of 101

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Likelihood to Recommend

Advanced Web Ranking

My business works with clients from a variety of outlets, with budgets ranging from six figures down to triple digits (not kidding). There's a TON of analytical software out there, so speaking as a guy who has worked with them all (or at least quite a few) if your client is on a budget – particularly a startup – AWR is a great program to use. They've been around for a while, the desktop version is pretty bug-free and updates in real-time, and it's budget conscious.
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CognitiveSEO

When we have clients that are in a competitive landscape we need to monitor their links (live and lost) more aggressively than others. CognitiveSEO allows us to get daily alerts on new links that come in so we can review these quickly and make decisions to disavow them before these links become a problem.
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Feature Rating Comparison

SEO

Advanced Web Ranking
6.5
CognitiveSEO
7.8
Keyword analysis
Advanced Web Ranking
5.0
CognitiveSEO
8.0
Backlink management
Advanced Web Ranking
7.0
CognitiveSEO
9.0
SERP ranking tracking
Advanced Web Ranking
7.5
CognitiveSEO
6.0
Page grader
Advanced Web Ranking
7.0
CognitiveSEO
6.0
Competitive analysis
Advanced Web Ranking
6.5
CognitiveSEO
8.5
Site audit / diagnostics
Advanced Web Ranking
7.0
CognitiveSEO
9.0
Site recommendations
Advanced Web Ranking
6.0
CognitiveSEO
8.0
Task management
Advanced Web Ranking
6.0
CognitiveSEO

SEO Channels

Advanced Web Ranking
7.0
CognitiveSEO
8.0
Local SEO
Advanced Web Ranking
7.0
CognitiveSEO
Social SEO
Advanced Web Ranking
6.5
CognitiveSEO
Mobile SEO
Advanced Web Ranking
8.0
CognitiveSEO
Global SEO
Advanced Web Ranking
6.5
CognitiveSEO
8.0

SEO Platform & Account Management

Advanced Web Ranking
7.7
CognitiveSEO
8.5
Multi-domain support
Advanced Web Ranking
8.0
CognitiveSEO
9.0
Integration with web analytics tools
Advanced Web Ranking
7.5
CognitiveSEO
8.0

Pros

  • It only costs $49/month, which is great for clients that are working with limited budgets (they're cost-conscious!)
  • Its ease of use – I've worked with plenty of cloud-based rank tracking programs before, and AWR was by far one of the cleanest and easiest to navigate. I could use it on my iPad and the user-touch interface was pretty seamless.
  • The info is updated in real-time. We were able to show our clients their live data while in meetings. It made us look good, and it made our clients feel better about the service they were paying for.
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  • New link alerts
  • Competitive analysis
  • Toxic link reports
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Cons

  • The ability of the program to produce dashboards in web page format. While it can do this, it saves them out as HTML files on your hard drive or cloud server, which makes it super hard to share with others.
  • The cloud version is a bit more expensive, which offers the same tools as the desktop, which I found a little troublesome and it didn't make sense to me.
  • Their customer service was a little lacking. I had a couple of general questions and I was on hold for about 15 minutes...which isn't good when you're in the middle of a busy workday.
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  • Exporting data is doable but a little confusing
  • The anchor text tagging is a bit cumbersome
  • Toxic link warnings can seem a little "the sky is falling"
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Alternatives Considered

There's a ton of competition for AWR but in all honesty, if you're on a budget, I'd advise going with this one. It gets you pretty accurate results, updates their info in real time, and all for about $49/month base price. It's pretty good software for the money that you're paying
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Majestic and Ahrefs are great tools and we use them with CognitiveSEO but for different reasons. Majestic and Ahrefs have more comprehensive link databases while cognitive gives us more updated link information and more detailed link anchor text information. Cognitive also allows us to tag anchor text as different categories such as, "branded" "commercial" and "misc.".
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Return on Investment

  • It stayed within our client's allotted budget (which drives more business our way down the road!)
  • Updated information in real-time assures our clients that they get the most accurate information possible, as quickly as possible.
  • It's been only slightly detrimental to my workflow (which is one little drawback of the program) sometimes I have to enlist the help of a keyword generator (because i find the one with the program a bit lacking)
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  • We've cleaned up link profiles which clients have appreciated
  • With the on-going link monitoring we've spent less time re-auditing link profiles
  • Anchor text monitoring also sped up our toxic review
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Pricing Details

Advanced Web Ranking

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

CognitiveSEO

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details