akaLink vs. Rafflecopter

This is such an easy platform to set up and connect to the different social media channels that you would want to use for an upcoming giveaway. It makes it simple for your participants to join and is an easy way for you to increase your engagement in the contests.

Incentivized

• Rafflecopter helps to connect our business with our clients outside of clinic.
• Rafflecopter allows the ability for our clients to spread the word about our clinic through our social media efforts.
• Rafflecopter truly lets us see how successful we are with our clients, especially because if our patients were not truly satisfied with our services, then they would not want to take part in the giveaways and promotions that we run through Rafflecopter.

• Does not have an API. A knowledge base article saying they are considering one has was last updated 8 years ago.
• The list of integrated email service providers has not been updated in a very long time.
• Must login to download payment receipts--no emailed receipt.

Incentivized

I think not that the problem was with Rafflecopter, but rather our company and it's approach to Social Media. Being a conservative B2B company in the manufacturing / safety industry doesn't, at this time, offer us many "social" connections that leads to sale/brand awareness. I think we might be better served on a different social network, say LinkedIn. On a personal note, it was a pleasure using Rafflecopter. Easy, fast, cheap and I can see how it can be hugely effective to a social media campaign for those that are in a different industry than the one I work in. I will certainly be recommending the product to my friends and other businesses that are more appropriately served by Rafflecopter.

Rafflecopter is widely used and people have usually heard of it before. The other way we coordinate giveaways is to have a. spreadsheet with all the entries. Then use Google's random number generator which correlates to one of the rows in the spreadsheet which would be our winner

Incentivized

• Rafflecopter helped the brands I was working on start implementing a social media strategy because of the consistent results I saw.
• The widget helped increase engagement on Twitter by using the customized tweet forum.