Akeneo vs. Syndigo Content Experience Hub

It's well suited to an environment which has multiple users working on product information at the same time. For smaller organisations, it would be easy to segregate products for the different users to focus on their span of work, but this has been somewhat tricky in a multi-company environment like ours where we have different users working on the same / similar products. Overall though, we're happy with the product.

Incentivized

Well suited for quick setup and ease of use. Synidgo does not have the ability to maintain cross-references such as family items, accessories, replacement parts, and collections. Implementing and maintaining custom taxonomies is challenging and time-consuming, I prefer using an in-house PIM. Syndigo does have the ability to identify discrepancies that do not meet standards.

Incentivized

• Product Data Management
• Product Asset Management
• Data Quality & Consistency

Incentivized

• Easy set up.
• Efficient content syndication.
• Identify content that doesn't meet standards or has quality issues.

Incentivized

• Product approval & multi-tier workflow for larger organisations
• Table attributes are limiting
• Access rights and product segmentation to user groups

Incentivized

• Digital shelf analytics can provide more detail.
• No cross reference record.
• Unexplained errors causing syndication issues.

Incentivized

Similar offering to Salsify. I think Salsify has better digital shelf analytics. I think both do a good job rating overall content health at the SKU level. I think Syndigo has a more integrated API into various retailers and distributors. Both are quick and easy to set up and use. Syndigo does not have cross-reference ability.

Incentivized

• Time to market has reduced
• Increased efficiencies due to the reduction of duplicate work
• Increase in data quality

Incentivized

• Increased speed to market.
• Increased breadth of products available online.
• Improved content accuracy.

Incentivized