Alooma vs. Zoho Flow

Very appropriate for managing an ELT stack -- Alooma handles the 'E' and 'L' pieces very well. Due to the way transformation is setup, it is more on the lightweight side of things and thus works for this kind of stack. For more traditional ETL stacks, Alooma would probably not be the right fit.

Incentivized

For small—to medium-sized connections between different applications, Zoho Flow is quick and easy to set up and test. However, as a Flow becomes more complicated with multiple connections and decisions, it becomes more difficult to track errors and faults and manage changes. Some of this is due to the history not being detailed enough, and some is just the UI, where you can't zoom in and out and clearly see connecting lines for flows.

Incentivized

• Transformation of data before entering the data warehouse -- allows for a consistent/understandable schema for analytics teams.
• Adding of additional data sources: Alooma has a large library of pre-built, common 3rd party vendors for which data is often needed to be ETL-ed.

Incentivized

• Works with all other Zoho apps to connect them together and share data
• User interface and dashboard are nice. Gives you a detailed look into flow history and/or audit of your flows
• The ability to set logic responses and incorporate custom functions makes the app even more powerful

Incentivized

• More tools on managing the data warehouse itself. Although great on the ingest and transformation of data, more help provided by the tool on managing the outputs would be welcome.
• Increase possibilities in the transformation step, rather than single event transformations.

Incentivized

• Some history is missing, and not all error reporting is comprehensive enough on more complex functions.
• The ability to run tests on custom functions exists in other apps like CRM.
• Ability to create custom connections for OAuth like in the CRM application.

Incentivized

Flow can accomplish almost anything you want to do. It's imperfect, but it could be with just a few more features and better error management/visibility. For someone who's not a developer, this is a no-brainer. Having used other products in the past, like Zapier, this is as easy to use, if not even easier.

Incentivized

I've reached out to the support team several times with assistance requests in Zoho Flow. Each time the team has answered my questions promptly and accurately. And because we are mainly integrating other Zoho apps their teams are perfectly positioned to solve our problems.

Incentivized

Haven't used the alternatives, since Alooma was one of the earlier ones to the market. From a cursory viewing, however, the features seem to match relatively similarly.

Incentivized

I've used Zapier and both programs are similar. Zapier has deeper integrations or more apps to integrate with but considering Flow's association with other Zoho apps this does it for us!

Incentivized

• Allowing for additional data sources to more automation capability around monitoring the business is a huge ROI

Incentivized

• Quick and Easy to set up without the need for a Developer.
• Visibility into the history of flows and the ability to rerun is a big time saver.

Incentivized