Overpriced and Unethical
Rating: 1 out of 10
December 13, 2023
MK
Vetted Review
Verified User
1 year of experience
We used Zapier to integrate our point of sale system with Facebook for data tracking.
- Integrated platforms with no code
Starting at $29.99 per month 750 tasks per month
View Pricing Overview
What is Zapier?
The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.
Learn from top reviewers
Overpriced and Unethical
Rating: 1 out of 10
December 13, 2023We used Zapier to integrate our point of sale system with Facebook for data tracking.
Trash company. Stay away!
Rating: 1 out of 10
October 10, 2023Couldn't even use it. It's a trash company. They mislead you into paging for services. Then when I purchased a plugin for their "free" service. It didn't even work and they sa...
Verified user
Executive
1 year of experienceThe most efficient and user-friendly automation tool on the market
Rating: 9 out of 10
April 20, 2023I use it for lead forms that come in through google ads. The data from the form arrives comfortably to my e-mail.
It also helps me when capturing variables in the url and fill...
Best CRM Tool To Keep Track Of Leads
Rating: 10 out of 10
August 11, 2022Zapier helps in updating the leads on Google Sheets in real-time which makes it super easy to reach out to the customers and the total number of leads received on a particular...
Verified user
Analyst
1 year of experienceZapier form a business owners eyes
Rating: 10 out of 10
August 25, 2021We use Zapier across our entire company to automate our recurring tasks as well as any manual task that Zapier supports. The problem that it solved is time lost in entering da...
Zapier: the Swiss Knife every business should have
Rating: 10 out of 10
August 18, 2021Zapier is the Swiss Knife every tech company should have. We use it particularly in the marketing department where we implement a lot of growth experiments and marketing autom...
Great for integrating non-native apps
Rating: 10 out of 10
August 2, 2021Mostly used to integrate LMS (talent LMS) with an online store (Shopify) and CRM (Hubspot and salesforce). Enrolls customers who purchase training in an online store in course...
Verified user
Manager
5 years of experienceGreat at what it’s meant to do, but don’t ask for too much!
Rating: 8 out of 10
July 21, 2021Zapier is used for our most simple integrations and specifically for those were configuring for clients. Being in charge of all software/tools means that we’re often required ...
Thomas (TC) Riley
Director - Other
Senior Director, Information Services
MarketScale
5 years of experienceZapier is a great way to save time and money on little customer service tasks
Rating: 9 out of 10
July 14, 2021I love using Zapier to minimize customer service tasks that I have to do on a daily/weekly basis. It helps save time and money, allowing me to save investments on additional e...
Samantha Crawford
Professional - Professional Services
Owner
All Occasion Photography
6 years of experiencePerfect Add on to connect other services!
Rating: 8 out of 10
July 13, 2021We use Zapier to connect Google Forms to our calendar, create email confirmations and add people to our contact list.
When we take orders, we need to print a form out for our ...
Verified user
Director
4 years of experienceThe glue between software tools we use
Rating: 9 out of 10
July 1, 2021Zapier connects the many tools we use in our business quickly and easily ensuring that our data is easily accessible. Many tools offer native integrations with each other, but...
A great way to enter the marketing automation world
Rating: 8 out of 10
June 25, 2021Zapier was the organization's first experience with marketing automation processes. It was relatively easy to implement and overall has made a tremendous impact on our organiz...
Verified user
Employee
2 years of experienceZapier free and saves you time!
Rating: 8 out of 10
June 20, 2021I have used this program to update multiple social media accounts all at once so I only need to make a single post from let’s say Twitter and it has a picture, and it will sho...
Matthew Smith
Administrator - Corporate
Head Of School
GREATER HOULTON CHRISTIAN ACADEMY
2 years of experienceZapier: Automation made simple
Rating: 10 out of 10
June 16, 2021Our IT team used Zapier to build a connection between some applications we use daily to transfer data between those apps when certain conditions are triggered. And I must say ...
Verified user
Manager
2 years of experienceStreamline your work with Zapier
Rating: 10 out of 10
June 11, 2021Zapier within the organization is used by different departments for the necessary use by each one.Sales uses it to manage leads from different landing page platforms or social...
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Awards
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Reviewer Pros & Cons
Pricing
Starter
$29.99
Cloud
per month 750 tasks per month
Professional
$73.50
Cloud
per month 2k tasks per month
Team
$103.50
Cloud
per month 2k tasks per month
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://zapier.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $29.99 per month 750 tasks per month
Product Demos
Integrate Calendly with Pipedrive using Zapier
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How To Set Up Zapier Webhook URL Using WP User Frontend Pro
YouTube
Setting Up Zapier With ServiceTitan
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Zapier Frontend Demo
YouTube
How to send custom emails with form submission using zapier with demo
YouTube
Zapier Tutorial for Beginners (2022) - Set up Zaps and Automate Your Work!
YouTube
Features
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Product Details
- About
- Integrations
- Tech Details
- FAQs
What is Zapier?
The Zapier Automation Platform is a platform designed to integrate data between web applications. Zapier automates the communication between apps by relying on “Triggers” within apps to catalyze pre-arranged actions, such as data formatting, and transfers of data between apps. The program featured pre-designed connections for more than 1,500 apps. It is scaled for small to mid-sized businesses and features a free version with limited connector complexity and quantities.
Zapier's goal is to enable automation for any process, allowing users to visualize and build advanced workflows with custom logic, conditions, and filters, with no code needed. Some features include:
Zapier's no-code automations include with 6,000+ app integrations from partners like Google, Salesforce, and Microsoft so users can collaborate across departments.
Zapier's goal is to enable automation for any process, allowing users to visualize and build advanced workflows with custom logic, conditions, and filters, with no code needed. Some features include:
- Multi-step Zaps - Zaps that automate several tasks at once.
- Paths - Zaps that perform different actions based on if/then logic.
- Filters - These ensure Zaps run only when certain conditions are met.
- Schedule - Zaps can be set to run whenever it's right for the process.
- Formatter - Used to transform dates, currency, text, and more into any preferred format.
- Webhooks - Can receive data from any service or send requests to URLs—without writing code or running servers.
Zapier's no-code automations include with 6,000+ app integrations from partners like Google, Salesforce, and Microsoft so users can collaborate across departments.
Zapier Video
Welcome to Zapier!
Zapier Integrations
- Microsoft Excel
- Google Sheets
- Salesforce Sales Cloud
- HubSpot Marketing Hub
- Airtable
- Google Drive
- Slack
- Mailchimp
- Trello
- Discord
- Calendly
- Typeform
- ActiveCampaign
- Asana
- Shopify
- Dropbox
- Wix
- Twilio
- QuickBooks Online
- Jira Software
- Xero
- Constant Contact
- Microsoft Teams
- Square POS
- Intercom
- GitHub
- OneDrive
- Microsoft 365
- Smartsheet
- SurveyMonkey
- Basecamp
- Keap
- Leadpages
- Pipefy
- Ecwid by Lightspeed
- Formstack Forms
- Gumroad
- PostgreSQL
- Microsoft SQL Server
- Bitrix24
- FreshBooks
- Redtail CRM
- Insightly
- GoTo Webinar
- Google BigQuery
- 5000+ applications
Zapier Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
Frequently Asked Questions
The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.
Zapier starts at $29.99.
Reviewers rate Support for real-time and batch integration highest, with a score of 9.1.
The most common users of Zapier are from Small Businesses (1-50 employees).
Comparisons
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Recommendations
Users have found that Zapier is a versatile automation tool that simplifies complex problems and enhances efficiency in various industries. With its easy-to-use interface, users can create automation workflows and connect different apps and platforms seamlessly. This has been particularly valuable for businesses in the healthcare industry, as it allows them to connect HIPAA-compliant form solutions like Formsite with other tools like SharpSpring for tracking campaign results. Users in the healthcare industry appreciate how Zapier eliminates manual work and reduces errors by simplifying the process of moving and synchronizing data between different systems.
Zapier is also widely used by online marketing agencies to streamline workflows and reduce the need for direct API integrations. It has become an essential tool for freelancers, enabling them to integrate and automate their daily workflows without technical knowledge. Furthermore, Zapier serves as a link between different marketing software applications, automating numerous processes and simplifying tasks for sales teams, development and systems departments, customer service, and graphic design and art services teams.
The availability of real-time support, even for free users, has received positive feedback from reviewers who rely on Zapier to integrate various systems, such as Chargify for managing subscriptions and CA Flowdock for team chat and notifications. Its ability to integrate with various third-party software and sync data with CRM platforms like HubSpot has been highly regarded as it saves time and ensures data accuracy.
Overall, Zapier is a valuable solution for businesses across industries as it enables easy integration between apps without native integration, minimizes manual work, improves autonomy and productivity, and enhances workflow efficiency.
Users commonly recommend the following:
-
Try out Zapier: Users suggest giving Zapier a try as it works great and can save time and money. They believe it is a worthwhile product, especially for those with a small marketing stack using various disjointed apps. Users recommend testing zaps and becoming familiar with the process.
-
Research app compatibility: Users advise researching what triggers and actions are supported by current software solutions before using Zapier. They recommend making sure the apps you want to connect are supported by Zapier and suggest contacting support for specific app integrations.
-
Explore available zaps: Users recommend checking out the list of zaps available on Zapier and comparing them to the tools you use to see if Zapier can automate some mundane tasks. They suggest connecting all eligible apps to Zapier and experimenting to understand its power. Furthermore, users suggest regularly checking back as Zapier is likely to add more apps over time and integrate with new projects.
Reviews
(1-25 of 106)Companies can't remove reviews or game the system. Here's why
Trash company. Stay away!
Rating: 1 out of 10
October 10, 2023
Verified User
Vetted Review
Verified User
1 year of experience
Couldn't even use it. It's a trash company. They mislead you into paging for services. Then when I purchased a plugin for their "free" service. It didn't even work and they said they can't even help with a refund cause it's a third party. Theyre completely trash.
The most efficient and user-friendly automation tool on the market
Rating: 9 out of 10
April 20, 2023
DT
Vetted Review
Verified User
3 years of experience
I use it for lead forms that come in through google ads. The data from the form arrives comfortably to my e-mail.
It also helps me when capturing variables in the url and filling them in the fields of each contact form in ActiveCampaign. Zapier makes every automation you need easy to configure and very intuitive.
- Automation of repetitive tasks
- Lots of app integrations and constant updates
- Ease of use for people with little knowledge
Best CRM Tool To Keep Track Of Leads
Rating: 10 out of 10
August 11, 2022
Verified User
Vetted Review
Verified User
1 year of experience
Zapier helps in updating the leads on Google Sheets in real-time which makes it super easy to reach out to the customers and the total number of leads received on a particular day without updating them manually.
- Updates leads into Google Sheets from the lead sheets aligned with Facebook.
- It helps save lot of time by automating the things without doing manually.
- It works as a personal assistant to remind us about the Zoom calls and meetings.
Zapier form a business owners eyes
Rating: 10 out of 10
August 25, 2021
OA
Vetted Review
Verified User
1 year of experience
We use Zapier across our entire company to automate our recurring tasks as well as any manual task that Zapier supports. The problem that it solved is time lost in entering data into different systems and also time lost due to copying information from one system to another system. This allowed us to keep using our existing systems and connect them which saved us money as compared to moving to an entirely new system that requires deployment and configuration and customization as well as save us time in data entry.
- Easily connects thousands of platforms together
- No technical knowledge required
- Easily automates thousands of tasks
- Inexpensive, cost effective
Zapier: the Swiss Knife every business should have
Rating: 10 out of 10
August 18, 2021
RC
Vetted Review
Verified User
4 years of experience
Zapier is the Swiss Knife every tech company should have. We use it particularly in the marketing department where we implement a lot of growth experiments and marketing automations. Before using Zapier we needed to wait until the developers team had time to implement our proposals, but nowadays we just run MVPs with Zapier for basic backend functions. If the growth or automation MVP is successful we can do 2 things: 1st it can keep running with Zapier, 2nd we ask the developers team to implement the feature that we already know is a successful feature. We use it from simple tasks like activating welcome emails, to almost building a mini CRM for certain apartments just with Zapier.
- Zapier can integrate perfectly with almost every single app or service out there
- Even if an integration is not developed you can always use the global integrations to connect with webhooks, emails, parsing, and build from zero your own custom integrations (you need more tech knowledge)
- Zapier can run as fast as real-time, and with one of the paid options it gives you more than 75,000 tasks which is really good. They also have the free version which runs I think every 15 minutes and it has 100 tasks which is not bad for testing purposes. Actually, a few companies nowadays offer this kind of free tier.
- The builder nowadays is really easy and friendly to use, they have implemented advanced features as paths and decision points and they continuously improve the platform.
Great for integrating non-native apps
Rating: 10 out of 10
August 02, 2021
Verified User
Vetted Review
Verified User
5 years of experience
Mostly used to integrate LMS (talent LMS) with an online store (Shopify) and CRM (Hubspot and salesforce). Enrolls customers who purchase training in an online store in courses and sends purchase data to salesforce. Also used to send custom automated emails to customers based on purchases
- Allows for integration with apps that don’t have a native integration
- Do not have to create complicated API codes
- Provides instructions and examples on how to create work flows
Great at what it’s meant to do, but don’t ask for too much!
Rating: 8 out of 10
July 21, 2021
T(
Vetted Review
Verified User
5 years of experience
Zapier is used for our most simple integrations and specifically for those were configuring for clients. Being in charge of all software/tools means that we’re often required to integrate the platforms we provide with the client's existing tech stack. A majority of these use cases are very simple configurations (I.e. converting a chatbot contact submission to a lead in CRM), which Zapier is perfect for. We are easily able to set the client upon a low-cost Zapier plan, make the simple configuration and know it will work.
Zapier is the perfect, affordable tool for simple integrations and triggers.
- Low cost
- Easy configuration
- Tons of native integrations
- User-friendly
Zapier is a great way to save time and money on little customer service tasks
Rating: 9 out of 10
July 14, 2021
SC
Vetted Review
Verified User
6 years of experience
I love using Zapier to minimize customer service tasks that I have to do on a daily/weekly basis. It helps save time and money, allowing me to save investments on additional employees. This also gives me more time to accomplish other business tasks and get more work done in the same period of time.
- Workflows
- Automation
- Ease of use
Perfect Add on to connect other services!
Rating: 8 out of 10
July 13, 2021
Verified User
Vetted Review
Verified User
4 years of experience
We use Zapier to connect Google Forms to our calendar, create email confirmations and add people to our contact list.
When we take orders, we need to print a form out for our production team, make sure it's in the calendar, and send a confirmation to the customer. Zapier makes this easy and is a great tool to supplement Google Forms.
When we take orders, we need to print a form out for our production team, make sure it's in the calendar, and send a confirmation to the customer. Zapier makes this easy and is a great tool to supplement Google Forms.
- Connects Google Forms to calendar
- Makes it easy to duplicate Zaps
- Provides customer service when there are issues.
The glue between software tools we use
Rating: 9 out of 10
July 01, 2021
BM
Vetted Review
Verified User
6 years of experience
Zapier connects the many tools we use in our business quickly and easily ensuring that our data is easily accessible. Many tools offer native integrations with each other, but there are so many pieces of software that when there isn't a native integration, Zapier comes to the rescue to ensure we can share data back and forth.
- Massive amount of supported apps
- Reliable at getting data where it needs to be
- Easy for non-developer team mates to setup integrations with on their own
A great way to enter the marketing automation world
Rating: 8 out of 10
June 25, 2021
Verified User
Vetted Review
Verified User
2 years of experience
Zapier was the organization's first experience with marketing automation processes. It was relatively easy to implement and overall has made a tremendous impact on our organization.
- Lead automation
- CRM integration
- API integrations
Zapier free and saves you time!
Rating: 8 out of 10
June 20, 2021
MS
Vetted Review
Verified User
2 years of experience
I have used this program to update multiple social media accounts all at once so I only need to make a single post from let’s say Twitter and it has a picture, and it will show up on Facebook and Instagram, and Pinterest without having to go on to each account to duplicate the post.
- One post to all social media accounts.
- Free program.
- Lots of community support.
- Lots of community made links.
Zapier: Automation made simple
Rating: 10 out of 10
June 16, 2021
Verified User
Vetted Review
Verified User
2 years of experience
Our IT team used Zapier to build a connection between some applications we use daily to transfer data between those apps when certain conditions are triggered. And I must say automating certain parts of our workflow like that has saved my team a lot of time and effort. Prior to using Zapier all of that used to be a manual effort so it has freed up a decent chunk of time for our team to focus on other more important items. I also used Zapier in a similar capacity at a previous organization I worked with so I recommended our IT team to explore this and they tell me it was really simple to set it up and deploy it.
- It is very easy to set up. Even for internal applications, you can get it up and running really quickly.
- Automation rules are easy to create and deploy.
- It is very reliable. I have never had it miss a trigger so far. Not a single crash.
- Works with a majority of big apps like Gmail, etc.
Streamline your work with Zapier
Rating: 10 out of 10
June 11, 2021
JG
Vetted Review
Verified User
4 years of experience
Zapier within the organization is used by different departments for the necessary use by each one.
Sales uses it to manage leads from different landing page platforms or social networks and to send the information to sales CRM.
Development and Systems use it to communicate platforms with each other and send calls via API.
Customer Service uses it for communication with customers when executing some scheduled tasks within the CRM.
- Easy configuration between applications.
- Very intuitive and easy to use platform.
- Extensive integration store.
Zapier, the one you can trust for automation
Rating: 10 out of 10
May 21, 2021
Verified User
Vetted Review
Verified User
5 years of experience
We are using Pardot (Salesforce) and there's no way to automagically capture the Lead from FB Lead Form to Pardot hence where Zapier comes in. Not just that, after creating the prospect in Pardot via Zapier, we send the lead an SMS with a Bitlink link to confirm their registration. The link that we send to the lead is unique as aside from the usual UTM Parameter, we also send the Name, Email and Phone number so that when they land on the landing page for registration confirmation, they don't have to re-enter their basic details. We use this to increase our MQL.
- Unlimited Automation, get creative, go bonkers!
- Zaps reporting/history.
- Apps selections.
I can't imagine what we were doing before Zapier!
Rating: 10 out of 10
May 20, 2021
QA
Vetted Review
Verified User
4 years of experience
We use Zapier for our agency and for our clients. From an agency perspective, it allows us to automate a number of workflows that saves us a ton of time. While from a client perspective, we're typically using Zapier to sync the flow of data between different platforms, which ultimately makes us look good.
- It takes complicated syncing between platforms and makes it easy
Save time and money with Zapier
Rating: 10 out of 10
May 16, 2021
Verified User
Vetted Review
Verified User
4 years of experience
Zapier is one of my favorite tools! We use it to automate just about everything from sending emails to posting on social media and moving/copying data. It helps us to automate tasks and save us time. Zapier has basically become an extra teammate for us, and at way cheaper cost.
- Zapier layout is super easy to use.
- You do not need to have coding experience.
- Price is a no brainer for the savings in time.
One Zap at a Time
Rating: 10 out of 10
May 13, 2021
Verified User
Vetted Review
Verified User
4 years of experience
We use it primarily for our marketing and advertising team. It connects software so that we can accurately measure the success of campaigns as well as seamlessly connect software for data transfer (i.e. - lead fills out a form and is pushed directly into a CRM).
- Connects software together.
- Easy implementation.
- Makes finding your software easy, and if it is not there you find that out pretty fast as well.
Vital software to connect your favourite services.
Rating: 10 out of 10
May 13, 2021
JC
Vetted Review
Verified User
6 years of experience
We use Zapier to connect separate services and databases used for marketing, sales, and CRM.
For example, when running a webinar as a marketing funnel, our funnel software doesn’t integrate directly with our webinar software or our CRM. Luckily Zapie reintegrated with all 3 platforms so it allows us to functionally sign up registrants to our webinars using our designed funnel pages and store their details in our CRM.
We also use Zapier across 20 or more similar scenarios for other marketing funnels where pieces do not connect natively, Eg our WordPress website, WooCommerce purchases, Typeform quizzes, ClickFunnels opt-ins, Asana project tasks, and ActiveCampaign email subscribers. It’s very versatile in how many different services it can connect with that otherwise would not be able to work together easily.
For example, when running a webinar as a marketing funnel, our funnel software doesn’t integrate directly with our webinar software or our CRM. Luckily Zapie reintegrated with all 3 platforms so it allows us to functionally sign up registrants to our webinars using our designed funnel pages and store their details in our CRM.
We also use Zapier across 20 or more similar scenarios for other marketing funnels where pieces do not connect natively, Eg our WordPress website, WooCommerce purchases, Typeform quizzes, ClickFunnels opt-ins, Asana project tasks, and ActiveCampaign email subscribers. It’s very versatile in how many different services it can connect with that otherwise would not be able to work together easily.
- Connecting software and services that do not connect natively.
- Passing data from one software system to another.
- Using simple logic to trigger automations in specific situations.
Zapier makes mundane tasks super simple.
Rating: 10 out of 10
May 13, 2021
LN
Vetted Review
Verified User
6 years of experience
Zapier is a major time saver for us. It allows our different technologies to funnel into our main contact management system, saving time on data entry, and allowing us to only have to manage one system.
- Triggers alerts for new business inquiries.
- Sends contact data from one system to the next with ease.
- Allows us to track outside lead sources based on number of zaps.
Zapier for marketing automation is all you need
Rating: 10 out of 10
May 12, 2021
AK
Vetted Review
Verified User
5 years of experience
I'm a freelancer working by myself running Facebook ads for lead generation. I have SMB clients that receive the leads I collect. Zapier is being used by myself and I run it by myself, and it's super simple to do so. It automates the process of getting the leads from Facebook to my clients' CRM, streamlining the sales pipeline and creating automation to help them close deals, increase CRs and stay in touch automatically with their clients or unconverted leads.
- Automatically collect leads from Facebook's API and put it in any CRM of your choosing.
- Automatically send emails based on the CRM status of your lead/client (meaning you can plug in your Mailchimp or whatever you're using and integrate it into your sales pipeline).
- Use webhooks to start automation sequences from your LP lead generation (for example if someone left their details on your LP, send their data to Mailchimp and start an emailing sequence).
Set up automatic flows to gain your time back
Rating: 10 out of 10
May 12, 2021
JC
Vetted Review
Verified User
4 years of experience
My entire business uses Zapier. It makes everything seamless and automatic. All of my leads go through a zap so they are going into the right system. We also use it for Facebook ads, to make follow up and communication seamless. It solves the problem of chasing leads and the need for instant human contact.
- They connect apps to one another.
- The make Facebook lead ads flow right into your tracking sheet.
- They allow the internal part of my business work together.
Zapier a must have tool !
Rating: 9 out of 10
May 12, 2021
MJ
Vetted Review
Verified User
2 years of experience
Zapier allows me to intergrate apps and automate my work in a click of a button without having technical knowledge.
This made me more autonomus and helped me improve my productivity.
Zapier is quite easy, powerful, and cost-effective automation solution.
Zapier became a must have tool to our everyday work.
This made me more autonomus and helped me improve my productivity.
Zapier is quite easy, powerful, and cost-effective automation solution.
Zapier became a must have tool to our everyday work.
- Connecting apps easily
- Automate work
- Good support
Zapier is a key operational tool
Rating: 10 out of 10
May 12, 2021
OF
Vetted Review
Verified User
3 years of experience
Zapier is being used across the entire organization by multiple departments including finance, operations, sales, marketing, product & engineering. Zapier allows us to connect the different systems used across the organization, to transfer relevant data between these systems and enable different actions to be taken. Specifics problems addressed include data visibility, data mobility, workflow efficiency and creation.
- Ease of use - multiple people in the organization can set up and run Zaps per their specific use cases without much training.
- Connectivity - Zapier is able to connect to multiple applications we use on a regular basis.
- Functionality - Zapier provides embedded functionality within the app itself (email, data conversion), but also appropriate triggers and actions for apps it connects to.
- Versatile - Zapier can execute complicated and simple tasks and thus has many use cases.